Mitzi’s Books Demonstrates the IndieBound Spirit
The atmosphere at Mitzi’s Books in Rapid City, South Dakota, gives off a hearty “Shop Local” vibe, due in part to its use of resources from ABA’s IndieBound marketing program.
The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.
Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.
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