Bookseller panelists discussed how they've used the new hybrid world of bookselling to their advantage by making efficient email marketing campaigns; creating dynamic, community-focused virtual events; and more.
Scheduled to testify at the hearing are the CEOs of Amazon (Jeff Bezos), Apple (Tim Cook), Facebook (Mark Zuckerberg), and Google (Sundar Pichai). This will mark Bezos’ first appearance before Congress.
The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.
Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.