Marketing

Melanie Green, owner of Bluebird Books in Hutchinson, Kansas, has designed a bingo game card for adults, a grown-up version of the store’s summer book bingo for kids.

ABA member stores have just a few more days to sign up to take advantage of special publisher offers on 10 adult and 10 children’s titles chosen by panels of booksellers from across the U.S. as the top debuts of the summer and fall seasons.

Publishers are offering specials on 10 adult titles and 10 children’s titles chosen by panels of ABA member booksellers from across the U.S. as the top debuts of the upcoming publishing season.

To celebrate Independent Bookstore Day, April 30, booksellers in Vermont and New Jersey are launching programs to showcase the range of indie bookstores each state has to offer. 

Hundreds of bookstores across the nation will participate in Independent Bookstore Day on April 30 with all-day celebrations featuring book-themed refreshments, poetry on demand, animal adoptions, and more.

Since the 2010 launch of Google’s Business View, a number of indie booksellers have opted to have the interiors of their stores photographed to produce virtual tours that allow anyone to visit their businesses from the comfort of their own homes. 

A total of 430 stores have ordered exclusive literary-themed items to sell during this year’s celebration of Independent Bookstore Day on April 30.

The IndieBound Refresher pack, which was created at the request of booksellers looking to re-familiarize themselves with the IndieBound program, contains bookmarks, decals, rally cards, and pins that promote the power of shopping local.

This week, Independent Bookstore Day announced that author Lauren Groff will serve as the 2016 Author Ambassador for the April 30 event. Merchandise orders for booksellers planning to participate are due February 1.

Kicking off the first full day of educational programming at Wi11, author and brand-building expert Martin Lindstrom delivered a breakfast keynote based on his upcoming book, Small Data: The Tiny Clues That Uncover Huge Trends.

Booksellers can now place their orders for exclusive, literary-themed items for this year’s celebration of Independent Bookstore Day. Orders are due February 1.

With the official 2016 Independent Bookstore Day catalog going live on Friday, January 15, booksellers are encouraged to start planning their orders, displays, and celebrations for the April 30 event. 

Booksellers planning to celebrate Independent Bookstore Day on April 30 can begin placing orders for exclusive, literary-themed merchandise on January 15. Orders are due by February 1. 

Booksellers can get inspired for next year’s celebration of Banned Books Week by checking out a collection of more than 80 photos of bookstore displays from this year’s event.

Bookstores across the country have organized many fun activities and promotions this season, ranging from traditional gift-wrapping programs benefitting local charities to Duck’s Cottage’s holiday-themed “Coloring and Cocktails” event.