IndieCommerce

ABA’s new webinar “Web Accessibility and Your IndieCommerce Site” features tips booksellers can use to apply Americans with Disabilities Act (ADA) guidelines to their IndieCommerce and IndieLite websites.

In the October 25 webinar, booksellers will learn how to implement the guiding principles of digital accessibility by reviewing and decoding the federal Web Content Accessibility Guidelines.

In a new ABA webinar on Americans With Disabilities Act website compliance, booksellers will learn how to apply federal Web Content Accessibility Guidelines to their websites.

The Hummingbird platform integrates with ABA’s IndieCommerce and IndieLite programs by automatically supplying a “Buy the e-book” button next to the “Buy the Book” button on the bookstore’s title pages.

“Our IndieCommerce website is something that, even if we didn’t have it for the year we were so generously given for free, we would have paid for anyway,” said The Book Catapult’s Seth Marko.

The American Booksellers Association will present an education session “Maximizing Pre-Order Campaigns” at the September 13–15 SIBA Discovery Show in Tampa, Florida.

At this fall’s regional trade shows, booksellers can sign up for one-on-one meetings with IndieCommerce staff to discuss the IndieCommerce and IndieLite e-commerce platforms.

Booksellers at last week’s marketing roundtable discussed what affiliate marketing is and how they can use it to their advantage.