BTW - Week of October 14, 2020

14 Oct

ABA Launches #BoxedOut Campaign: Booksellers Invited to Join

Designed to market indie bookstores and speak to the critical choice between shopping indie and shopping Amazon, #BoxedOut launches with six indie bookstore installations and a national social media campaign.

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14 Oct
Redesigned IndieBound.org homepage

ABA Debuts Redesigned IndieBound Website

To coincide with the #BoxedOut campaign, ABA has launched a fresh new look for IndieBound.org.

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13 Oct
October is the New December, Buy Early Buy Local

Spread the Word: October Is the New December

All businesses, both bookstores and non-bookstores, are welcome to utilize these designs to encourage everyone to shop early and shop local.

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13 Oct
credit cards in wallet

Days Remain for IndieCommerce Stores to Get New Credit Card Processor

In addition to the new 1 percent commission fee, stores that have not migrated by October 22 will also be charged the 4.5 percent service fee that was suspended in July.

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13 Oct
Nominate now

Former ABA President Robert Sindelar on Joining the ABA Board of Directors

“One thing that stopped me from trying to join the board earlier was I was kind of waiting to be invited,” said Sindelar. “That’s the wrong approach. If it’s right for you, you should nominate yourself.”

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13 Oct
Overlapping speech bubbles simulating conversation

ABA to Hold BIPOC Bookseller Forum With CEO Allison Hill

This is an opportunity for BIPOC — Black, Indigenous, or People of Color — booksellers and bookstore owners to talk with ABA CEO Allison Hill about any topics they wish.

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13 Oct
ABA Coffee Break

Join Your Colleagues Every Tuesday for a Virtual Coffee Break

This regular live forum offers booksellers the opportunity to talk with one another about any bookselling-related topics.

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13 Oct
Top 10 Things to Know About...

Next “Top 10 Things to Know About...” Webinar to Look at Creating Safe and Profitable Virtual Events

With the growing number of virtual events across an expanding number of platforms, this session aims to offer booksellers tips, tricks, and guidance on how to create safe yet profitable events in the new digital world.  

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14 Oct
When They Call You a Terrorist Virtual Reading Series, November 5 and 19

Registration Now Open for November Reading Series on “When They Call You a Terrorist”

The two-part series will take place on November 5 and November 19 and will focus on Black Lives Matter founder Patrisse Cullors’ young adult book.

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13 Oct

Sign Up for IndieCommerce Webinars to Prepare for the Holiday Shopping Season

Remaining topics include marketing, gift guides, and wish lists as well as doing business with schools and nonprofits. Recordings of previously held webinars are available to review.

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14 Oct
Dollar bills coming out of an envelope

New (Simpler) Paycheck Protection Program Forgiveness Application Released

PPP borrowers of $50,000 or less are now exempt from any reductions in forgiveness due to reductions in full-time-equivalent employees and reductions in employee salary or wages.

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14 Oct

Booksellers: Contact LIG Solutions About Medicare Open Enrollment

Two important points to consider going into open enrollment: Deadlines are real (options are very limited outside of open enrollment) and be careful when shopping around (as some brokers may sell your information).

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13 Oct
October 2020 Indie Next List e-newsletter featuring The Invisible Life of Addie LaRue

Sign Up to Send the Indie Next List E-Newsletter to Your Customers

The October Indie Next List e-newsletter, featuring the month’s 20 titles with bookseller quotes in addition to a Q&A with the #1 pick, was sent to more than 682,000 customers at 179 ABA member stores.

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14 Oct
Cartoon of a shopping cart on a laptop screen

E-commerce Update: Conversion Rate Flattens

A decrease in direct traffic and referral traffic from social media to IndieCommerce and IndieLite websites may indicate that customers are continuing to shift to in-store sales.

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14 Oct

Top 10 Things to Know About: ABA’s Fall Marketing Campaigns

ABA has launched two fall marketing campaigns: “October Is the New December” and “#BoxedOut.”

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13 Oct

Technology Meetup Recap: Shipping Tools

This session featured booksellers discussing what shipping platforms and software they are using, what their process is, and useful tips.

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14 Oct
IndieCommerce logo image

IndieCommunication: Bulk Order Processing and Credit Card Processor Migration

Here's the latest news for booksellers using ABA's IndieCommerce and IndieLite e-commerce platforms.

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14 Oct
Punching the Air cover image

Ibi Zoboi and Yusef Salaam on Fall Kids’ Indie Next List Pick “Punching the Air”

Destinee Hodge of East City Bookshop called Punching the Air “a window that every educator — and, really, every reader — should be made to look through.”

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

Contact

PRESS INQUIRIES: [email protected]

INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

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