Independent Bookstore Day

15 Mar
10 Years of Indie Bookstore Day: An Instagram Display Contest

10 Years of Indie Bookstore Day: An Instagram Display Contest

Want a chance to win up to $500 for your bookstore this Independent Bookstore Day? Announcing the 10 Years of Indie Bookstore Day: An Instagram Photo Contest! Whether your store is carrying IBD exclusives or not, participating IBD stores are welcome to enter. No display is too big or too small.

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18 Mar
Independent Bookstore Day 2022

How Bookstores Are Celebrating Independent Bookstore Day

In celebration of Independent Bookstore Day (April 30), independent bookstores have been sharing their plans including special events, speakers, and bookshop crawls.

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27 Apr
E-Commerce Update

E-Commerce Update: IBD Sales Spike

IBD 2021 had the highest e-commerce conversion rate (the percentage of online shoppers that complete a transaction) we’ve seen in April 2021.

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23 Apr
Barack Obama supports indie bookstores

President Obama Talks Books and Reading With Indie Bookstores

Just in time for Independent Bookstore Day, President Barack Obama spoke with six independent bookstores in support books and reading.

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07 Apr
Independent Bookstore Day

IndieCommerce Launches Independent Bookstore Day Feature

The new feature will allow stores participating in Independent Bookstore Day (April 24) to have the products listed on their site while also providing more control over the product pages themselves. 

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07 Apr

Marketing Meetup Recap: Independent Bookstore Day

Booksellers shared how they plan to market and celebrate Independent Bookstore Day, which is coming up on Saturday, April 24.

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06 Apr
Bookstore Shout Out step by step

Special Bookstore Day Event Announced, #BookstoreShoutOut Campaign Begins

Registration for the April 22 event with author Glennon Doyle opens on April 12, and the IBD social media campaign, featuring a special giveaway, is underway now. 

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31 Mar
Independent Bookstore Day with three balloons tied to a stack of four books

Independent Bookstore Day Marketing Kit Now Available

Booksellers can download and print signs, book teasers, and shelf-talkers to promote the event in their stores, as well as images for social media posts.

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24 Mar
Independent Bookstore Day with three balloons tied to a stack of four books

Glennon Doyle Named 2021 Bookstore Day Author Ambassador

Booksellers can also visit the searchable Independent Bookstore Day map, which went live this week, and sign up to attend the April 1 Marketing Meetup on Independent Bookstore Day.

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24 Feb
Independent Bookstore Day with three balloons tied to a stack of four books

Register for Independent Bookstore Day Today

Booksellers who wish to participate and appear on the searchable map must register for the event by the end of today, Wednesday, February 24.

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09 Feb

Start Making Plans for Independent Bookstore Day

Booksellers planning to participate in Independent Bookstore Day on Saturday, April 24, can check out a number of ideas for virtual and in-person celebrations to get the inspiration flowing.

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02 Feb

February 5 Deadline to Order Independent Bookstore Day Merchandise

Booksellers can use the order form to sign up to participate in Bookstore Day and/or place orders for items to sell during the event.

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27 Jan

Order Literary Merch and Tote Bags for Independent Bookstore Day

The 2021 Bookstore Day tote bags are sponsored by Simon & Schuster and wholesale for $40 for each multiple of 10 (price includes shipping). The deadline to order is Wednesday, February 10.

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20 Jan

Sign Up Now to Participate in Independent Bookstore Day

Booksellers have until February 5 to sign up to participate in Independent Bookstore Day (April 24) and/or place orders for special literary-themed merchandise to sell during the event. 

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.








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