Marketing

Introducing Indie Bookstore Rewind: a year-end journey to revisit the stories that defined your customers’ reading year and celebrate the beloved indie bookstores that helped make it all possible.

This year, invite your customers to make Jólabókaflóð their new holiday tradition. It’s all about cozying up, disconnecting, and diving into a good book — together!

In today’s fast-paced, technology-driven world, it's easy to feel overwhelmed and disconnected. We invite readers to journey to where the joy of reading and the charm of analog activities take center stage.

It’s August! Welcome to the holiday season! Here’s a Top 10 4th Quarter (Q4) checklist of simple ways to start preparing for the holidays. 

Love is in the air! August 17 is the sixth annual Bookstore Romance Day. Any store that sells Romance Fiction titles is encouraged to participate!

“Indies Take The Gold” is an engaging marketing campaign designed to celebrate the spirit of community and excellence of independent bookstores during the Summer Olympics. 

Congratulations! You made it through the retail holiday season. Take a deep breath…now on to the new year. Here’s a Top 10 1st Quarter (Q1) checklist of great ways to kick off the year.

Join us in celebrating the joy of giving with meaningful presents that hold stories and memories, making this holiday season truly special. Encourage your customers to shop local for the holidays, because the future is undoubtedly indie.

By choosing to shop local and shop indie, readers not only nurture a thriving literary culture but also sow the seeds of a more sustainable and diverse future.

It’s August! Welcome to the holiday season! Here’s a Top 10 4th Quarter (Q4) checklist of simple ways to start preparing for the holidays. 

Peek into the future with this exclusive interview with ABA mascot Stacks.

The future will be more diverse, more authentic, less corporate, more local, more community-oriented — The Future Is Indie. This year’s brand new campaign counters Amazon Prime Day and champions the importance of independent businesses in shaping the future.

Congratulations! You made it through the retail holiday season. Take a deep breath…now on to the new year. Here’s a Top 10 1st Quarter (Q1) checklist of great ways to kick off the year.

In light of ongoing anti-LGBTQ2SIA+ attacks against indie Drag Queen Story Hour events, here are our top ten strategies to support and protect Drag Queen Story Hour.

If October was the New December last year, then September is the New December this year as supply chain issues continue to plague the industry. Which means: Now is the time to get ready! Welcome to the Holiday Season! Here’s a Top 10 4th Quarter (Q4) checklist of simple ways to start preparing for the holidays.