BTW Articles

16 Aug
Plant the Future You Want To See

The Future Is Indie Campaign Continues For The Fall!

By choosing to shop local and shop indie, readers not only nurture a thriving literary culture but also sow the seeds of a more sustainable and diverse future.

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26 Jun
The Future Is Indie: Anti-Prime Campaign

ABA Launches #TheFutureIsIndie Campaign To Counter Prime Day

The future will be more diverse, more authentic, less corporate, more local, more community-oriented — The Future Is Indie. This year’s brand new campaign counters Amazon Prime Day and champions the importance of independent businesses in shaping the future.

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15 Jun
Jessica Stauffer and Gen de Botton Ci6 costume party

Guess ABA’s Costumes for the Children’s Institute Costume Party!

ABA staff are putting the finishing touches on their costumes for the 10th Children’s Institute Costume Party, which all attendees are encouraged to participate in.

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26 Apr
Emily Henry, author of "Happy Place"

A Q&A With Emily Henry, Author of May Indie Next List Top Pick “Happy Place”

“Emily Henry is the master of the romance novel and Happy Place is her best one yet!” said Robin Limeres of Phoenix Books in Burlington, Vermont.

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29 Mar
Abby Jimenez, author of "Yours Truly"

A Q&A With Abby Jimenez, Author of April Indie Next List Top Pick “Yours Truly”

“Readers will laugh hysterically while simultaneously sobbing from Jimenez’s page-turning plot. From pen pals to partners, the protagonists’ undeniable chemistry brings this story to life,” said Amber Reinhart of Adventures By the Book in San Diego, California.

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15 Mar
10 Years of Indie Bookstore Day: An Instagram Display Contest

10 Years of Indie Bookstore Day: An Instagram Display Contest

Want a chance to win up to $500 for your bookstore this Independent Bookstore Day? Announcing the 10 Years of Indie Bookstore Day: An Instagram Photo Contest! Whether your store is carrying IBD exclusives or not, participating IBD stores are welcome to enter. No display is too big or too small.

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01 Mar
The Moth Keeper, by K. O'Nelil

A Q&A with K. O'Neill, Author of March/April Kids’ Indie Next List Top Pick “The Moth Keeper”

“A beautiful children’s graphic novel full of wonder, magic, warmth, and a touching story about community, responsibility, and burnout,” said Caleb Masters of Bookmarks in Winston-Salem, North Carolina.

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15 Feb
Rebecca Makkai, author of "I Have Some Questions for You"

A Q&A With Rebecca Makkai, Author of March Indie Next List Top Pick “I Have Some Questions for You”

“Rebecca Makkai redefines the campus novel for our current times,” said Kira Wizner of Merritt Bookstore in Millbrook, New York.

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25 Jan
Grady Hendrix, author of "How To Sell A Haunted House"

A Q&A With Grady Hendrix, Author of February Indie Next List Top Pick “How To Sell A Haunted House”

“Imagine returning to the hometown you couldn’t wait to leave, then staying in a haunted house while you’re there. Now imagine horror, humor, and entirely believable characters,” said Robert Hawthorn of Gallery Bookshop & Bookwinkle's Children's Books in Mendocino, California.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.







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