NPD Featured Talk at BookExpo: BookScan for Booksellers
A featured talk at BookExpo on Thursday, May 31, showed booksellers the value of reporting to BookScan, which compiles and measures sales data in the U.S. market for physical books.
The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.
Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.
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