Edelweiss

31 Mar

What Are You Reading? Nominate It for the ABC Best Books for Young Readers Catalog

The 2021 catalog will feature titles nominated by American Booksellers Association bookstore members as well as titles nominated by publishers.

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23 Mar

Nominations for ABC Best Books for Young Readers Catalog Now Open

New this year, booksellers can submit their nomination using Edelweiss. Just as a bookseller would nominate for the Indie Next List, they can also nominate children’s titles for the ABC Catalog.

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10 Mar

Wi16 Education Recap: Hand-selling/Upselling in a Hybrid World

Bookseller panelists discussed how they've used the new hybrid world of bookselling to their advantage by making efficient email marketing campaigns; creating dynamic, community-focused virtual events; and more. 

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10 Feb

Marketing Meetup Recap: Edelweiss360

The session included a live demonstration from Shaina Mahler and Justin Gold of Above the Treeline, as well as tips from a panel of booksellers.

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10 Jun

Publishers Share Book Lists for Talking About Race, Diversity, and Antiracism

In response to the renewed Black Lives Matter movement and the surge in sales of antiracism books, publishers have created a number of book lists on Edelweiss that feature the topics of diversity, race, antiracism, and more.

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01 Apr
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Edelweiss360 Available to All Treeline Analytics Stores at No Charge

Edelweiss360 helps booksellers create and send personal emails to customers with relevant title recommendations or events (including virtual ones).

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04 Mar

Marketing Meetup Recap: Edelweiss360

Edelweiss360 is a new service that helps booksellers efficiently craft and send store-branded, personalized emails to customers based on individual purchase behavior and staff knowledge of customers.

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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