BTW Articles

08 Jan

Indie Bookstores See Strong Holiday Shopping Season

“The holidays really bring out the magic of what a bookstore is and what it can do for a community,” said Laurie Raisys of Island Books. “We get to be a part of so many little special moments. It amazes me.”

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08 Jan
ABA Meetups Logo

First Marketing Meetup of 2020 Highlights Successful Marketing Strategies

The open conversation focused on marketing ideas and strategies that did and didn’t work in the past year, marketing plans for the upcoming year, and more.

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08 Jan

Wi15 Keynote Ryan Raffaelli on Technology Reemergence and the Indie Bookstore Resurgence

Raffaelli’s research introduces the concept of “technology reemergence,” a process whereby mature organizations and industries faced with technological change reinvent themselves.

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08 Jan
New Year's Resolutions

ABA Board Members Set Resolutions for 2020

Bookselling This Week has compiled a list of New Year’s resolutions from members of the American Booksellers Association’s Board of Directors.

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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