Education

06 Mar

What's Your Plan? Booksellers on Resources for Successful Business Plan Creation

For prospective booksellers who may be daunted by the idea of creating a business plan, learning what resources are available to help is a good first step.

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21 Feb

Wi3 Education Handouts Now Available on BookWeb

For the approximately 500 booksellers who attended the American Booksellers Association's 2008 Winter Institute, there were 24 education sessions to pick from, on topics ranging from developing a business plan to better understanding customer behavior and reaching today's "digital natives."

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09 Jan

Creating a New Solution for Compensation

Hiring and retaining smart, well-read, personable booksellers is one key to staying competitive in the marketplace. While the ability to pay high salaries and offer bonuses and perks can go a long way toward attracting and keeping qualified employees, that's not the only solution to the compensation conundrum. By thinking creatively, and strategically, about the intangible benefits of working in a bookstore, store owners and managers can find ways to show employees they are valued, and that the bookstore is a great place to work, now and for years to come.

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23 Aug

"Handselling" Videos Now Available Online

The American Booksellers Association has posted online the video vignettes featured in its popular education session "Handselling: Customer Service With Results." The video shorts dramatize 10 potential customer service scenarios to show the best and worst practices in five key areas.

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15 Aug

PNBA Goes to Washington for the 2007 Fall Trade Show

The 2007 Pacific Northwest Booksellers Association (PNBA) Fall Trade Show will be held from Wednesday, September 19, through Friday, September 21, in Bellevue, Washington, at the Meydenbauer Center.

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08 Aug

ABA Regional Trade Show Education Program Preview

The American Booksellers Association will be presenting education sessions as part of the programming at each of the eight regional booksellers association fall trade shows and at the New Atlantic Independent Booksellers Association sales conference. Here is a first look at what's planned. In the coming weeks, BTW will feature previews of the shows, with details about the time, place, and presenters for each of the association's programs, as well as information about the ABA presence on the trade show floors and opportunities for ABA members to win prizes.

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25 Jul

Creating Effective Customer Surveys: Why & How

The following article was adapted from the seminar "How to Do Customer Surveys: A Case Study," presented by the American Booksellers Association's Director of Education and of BookSense.com, Len Vlahos, at the 2007 Winter Institute.

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14 Jun

"Staff Development" Covers Employment Application to Exit Interview

Chuck and Dee Robinson of Village Books in Bellingham, Washington, were the presenters of the American Booksellers Association's program on "Staff Development" at the Day of Education at Hotel ABA on Thursday, May 31. During the well-attended session, which was repeated, the Robinsons outlined the basics of hiring, training, and motivating staff, including job application forms, interview questions, low-cost staff incentives, and more.

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15 Aug

Workshop to Focus on Essentials for Prospective Booksellers

"Opening a Bookstore: The Business Essentials," a weeklong workshop for those interested in opening, buying, or investing in a bookstore, will be held from October 3 - 9 in Ann Arbor, Michigan.

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15 Aug

Help Wanted: Bookseller Input Sought for 2007 Education Programming

The owners and staff of all American Bookseller Association member stores can help formulate the association's 2007 education program through participation in the 2006 ABA Education Survey. Member survey responses are being compiled to provide guidance to the bookseller volunteers on ABA's Education Task Force who will convene this fall to plan the association's 2007 education offerings.

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03 Aug

Education Survey to Help Shape Future Programs

The American Booksellers Association is asking the owners and staff of all member stores to participate in its 2006 Education Survey. The results of the survey will provide guidance to the bookseller volunteers on ABA's Education Task Force as they begin formulating plans for the association's 2007 education offerings.

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12 Jul

Now Live From BEA ... ABA Education Programs



In May, the American Booksellers Association launched "ABA Education Programs Online," a new benefit that provides member booksellers with access to streaming video of select ABA education programming through the association's trade website, BookWeb.org. Booksellers who have used the videos describe them as a highly effective and affordable way to bring educational programming to all staff members.

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07 Jun

Killer Events Knock 'em Dead

Booksellers attending the panel on "Creating Killer Events" on Thursday, May 18, at BookExpo America heard from experienced booksellers about the importance of making an independent bookstore the community center for great author (and "authorless") events, to sell books, to garner free publicity, and to strengthen ties with customers and other key community institutions.

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25 May

ABA Launches Videos of Educational Programs Online

This week, ABA announced the launch of "ABA Education Programs Online," a new benefit that provides ABA members with access to streaming video of ABA educational programming. By simply clicking on the "Professional Development" link on the BookWeb homepage, members can access ABA education programs, including "The 2% Solution," complete with videotaped presenters and PowerPoint slides.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

Contact

PRESS CONTACT: Dan Cullen (dan@bookweb.org)

MEMBER and MEMBERSHIP INQUIRIES: info@bookweb.org

INDIECOMMERCE: staff@bookweb.org

ALL OTHER INQUIRIES: info@BookWeb.org

 

 

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