BTW Articles

29 Oct
Kids Autumn Indie Next List enewsletter

November Indie Next List e-Newsletter to Deliver to Half a Million Customers

Booksellers can sign up now to send their own free adult or kids’ Indie Next List e-newsletter to customers.

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29 Oct

Keep Staff in the Loop: Encourage Colleagues to Sign Up for Bookselling This Week

Make sure your coworkers stay in the know by signing up for BTW. In the weeks to come, BTW will report on the upcoming Winter Institute, new bookstore openings, industry news, and more!

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29 Oct
2018 ABC Best Books for Young Readers Catalog cover

Add the 2018 ABC Best Books for Young Readers Catalog to Your Website

The full-color, 20-page consumer circular features more than 200 frontlist and backlist titles for children and teens, all suggested by ABA member booksellers; it also carries no fourth-quarter/holiday branding so booksellers can use it throughout the year.

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24 Oct

Deadline Extended for ABA Board of Directors Nominations

Booksellers now have until Wednesday, October 31, to nominate a qualified candidate to stand for election to the American Booksellers Association’s Board of Directors in 2019; self-nominations are also welcome.

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23 Oct

Ring in the Winter Holidays With New Designs

Five new holiday designs for newsletters, web banners, and social media postings are available in BookWeb’s Marketing Assets section.

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24 Oct

Booksellers to Discuss Bookstore Membership Programs During Virtual Roundtable

Customers join bookstore membership programs (sometimes called loyalty programs or frequent buyer programs) in order to receive discounts and perks. Sign up for the October 25 online chat to learn more.

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23 Oct
ABA education

Learn About “Maximizing Pre-Order Campaigns” Now

Booksellers who missed out on ABA’s presentation of its brand-new “Maximizing Pre-Order Campaigns” education session at the fall regional trade shows can check out the PowerPoint on BookWeb.

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24 Oct
Indies Introduce logos

Sign Up by October 29 to Get Access to Special Offers on Indies Introduce Debuts

Publishers are offering specials on all 20 Indies Introduce debuts, including titles for adults, young adults, and middle grade readers, all publishing between January and May 2019.

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17 Oct

Bookseller Nominations Wanted for ABA Board of Directors Election

“If you know a smart, engaged, passionate bookseller, please, by all means, nominate them. But if you are that bookseller, don’t wait for an invitation. Nominate yourself,” said ABA President Robert Sindelar.

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16 Oct
2018 ABC Best Books for Young Readers Catalog cover

The 2018 ABC Best Books for Young Readers Catalog Arrives in Stores

Booksellers have the opportunity to supplement their catalog supplies with extra stock and to add a digital version of the catalog to their websites.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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