Education

11 Mar
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Wi14 Education: Do We Need to Talk? Surviving the Political & Cultural Divide With Your Co-Workers

The panel, moderated by Robert DelCampo of the University of New Mexico, covered how booksellers should navigate personal and professional pressures in today’s divided political climate.

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11 Mar
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Get Schooled: Watch Wi14 Education Session Videos Now on BookWeb

Topics include thriving as a new owner, creating dazzling displays, managing a multi-location business, mixing bookstores and bars, building successful relationships with publishers, and more.

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08 Mar
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Spring Forum Coming Up in SIBA Region

Booksellers attending one of the upcoming Spring Forums are invited to sign up to test drive an ABA membership through August 31.

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06 Mar
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ABA Offers Free Trial Membership at Spring Forums

Booksellers attending one of the upcoming Spring Forums are invited to sign up to test drive an ABA membership through August 31.

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06 Mar

Wi14 Education: Maximizing and Marketing Pre-Order Sales

The panelists, four of whom were members of ABA’s Pre-Order Task Force, discussed ways to promote and sell pre-order titles.

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06 Mar

A Letter From ABA Board President Robert Sindelar

Here, Sindelar highlights several educational opportunities for booksellers to take advantage of in their ongoing journey of becoming a better bookseller and businessperson.

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05 Mar

Marketing Meetup Recap: Using Pinterest to Market Your Store

Last September, Pinterest announced it had reached a new milestone: 250 million users. In this Marketing Meetup, booksellers discussed strategies for promoting their stores on the social media platform.

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05 Mar

Wi14 Education: Get Out of Your Comfort Zone — Building Successful Relationships with Publishers

Panelists discussed best practices for networking with publishers at industry events, what publishers look for in an event proposal, how to pitch events in person, and how to keep these relationships moving forward.

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04 Mar

Sign Up for ABA’s March 14 Marketing Meetup

The upcoming online conversation will look at marketing on the social media platform Twitter, which has 67 million users in the U.S. alone.

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27 Feb
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Children’s Institute Nearing Capacity: Register Now

Registration is filling up fast for the American Booksellers Association’s seventh ABC Children’s Institute, which will be held June 26–28 in Pittsburgh, Pennsylvania.

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27 Feb

Wi14 Education: Dealing With Difficult People

The education session at Winter Institute focused on tips for identifying and navigating distressing situations or instances of harassment in the context of the bookstore.

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27 Feb
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IndieCommerce Stores Invited to Sign Up for Two Webinars

The March 7 live demonstration will look at wish lists and gift registries; on March 21, the demo will cover custom order confirmation e-mails and invoices.

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26 Feb
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Wi14 Education Idea Exchange: Marketing to Genre Readers

Booksellers at the American Booksellers Association’s recent Winter Institute discussed marketing, merchandising, events, and more during a roundtable focused on genre titles. 

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20 Feb
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Marketing Meetup Recap: Best Practices for Hosting Ticketed Events

Booksellers discussed ticketing services, the best platforms for marketing events, and best practices for event grid pitches.

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20 Feb

Wi14 Education: “Bringing Play and Revenue Into the Store: Board Games are Back!”

Booksellers who have brought board games into their bookstores to sell discussed how they did it in this session moderated by the director of the Game Manufacturers Association.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

Contact

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INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

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