New IndieBound-Inspired Gift Cards Are Here!

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Three new IndieBound-inspired ABA Gift Card designs, which were chosen with the help of booksellers who voted for their favorites this past spring, are now available. The new gift cards, which can be ordered with or without a bookstore imprint, are:

Pile of Books
(Need we say more?)

Flying Book (A boy, a girl, and a dog on a flying book.)

Have a Happy! This sentiment is perfect for all special occasions: birthdays, holidays, anniversaries, and general happy day wishes. A coordinating Have a Happy! presenter is also available.


And any of the ABA Gift Cards can easily be paired with one of these new IndieBound-inspired presenters:

Snack. Nap. Read.

Eat. Sleep. Read.

For the Love of Books

A Gift For You!

In addition to the new designs, booksellers can choose from ABA's standard gift card stock, including Happy Holidays!, Mary Engelbreit's "A Book is a Present You Can Open Again and Again," Bookworm, Tome Lite, and more.

ABA is encouraging booksellers to check their card and presenter inventory and place orders now, before the holiday rush begins. Orders for generic cards (or just presenters) generally ship within one to two days. Imprinted cards usually take from three to five working days.

Stores currently participating in the ABA Gift Card program can place orders now at

ABA members who would like to learn more about the program can find details on

Booksellers with questions should send an e-mail to or call Jill Perlstein at (800) 637-0037, ext. 6642 or Linda Ford at ext. 6644.