February Bookstore Sales Sluggish

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Bookstore sales turned downward in February after a brief upturn in January. February retail sales for bookstores of $1,069 million were 4.3 percent lower than the $1,117 million generated in February 2002.

Overall retail sales of $271 billion for January 2003 were 3.0 percent ahead of the $263 billion for the previous year. February is the 13th month in a row in which bookstore sales failed to keep pace with overall retail.

2002-2003 RETAIL SALES for BOOKSTORES(unadjusted)
Period
2002 Final
(Millions of Dollars)
2003
(Millions of Dollars)
% Change
2003 over 2002
January
2,188
2,254
3.0
February
1,117
1,069
(4.3)
YTD
3,305
3,323
0.5

(p) Preliminary figure

Note: Estimates reflect sales of all types of participating bookstore, including trade, college, religious, chain stores (including superstores), and others. A bookstore is defined as any retail establishment with sales comprised of more than 50 percent new books and periodicals, and estimates include sales of all products in these stores.
Source: Bureau of the Census, Current Retail Trade Branch.