Best Practice

Getting Ready for the Holidays: Part 4

Getting Ready For the Holidays: Part 1
Getting Ready For the Holidays: Part 2
Getting Ready For the Holidays: Part 3

As stores continue to prepare for the upcoming holiday season, the IndieCommerce team has put together a list of recommended tools and practices IndieCommerce and IndieLite stores can use to maximize their holiday marketing and communication efforts.

Getting Ready for the Holidays: Part 2

 
In preparation for the upcoming holidays, the IndieCommerce team has put together a list of recommended features that stores can use to promote products and sell their gifts and non-book items. There are several ways to ensure customers have the widest selection and access to your online products, making your website shoppable and easy to browse.
 
Catalogs

Getting Ready for the Holidays: Part 1

 

As the holidays approach we recommend reviewing some key settings on your IndieCommerce site to prepare for inevitable supply line issues and the ever changing holiday shopping schedule. You have several ways to adjust what stock shows, from simple things like disabling backorders to more advanced things like limiting stock to what is available in specific Ingram warehouses and limiting sales to your in-stock items..

Adjusting settings related to backorders and hard to find titles is handled in two places:

Must Have IndieCommerce Features for the Holidays

Please bookmark this page and visit is frequently. We will be adding a few more new features in time for the holidays

The features highlighted below are excellent additions to your IndieCommerce website, especially for the upcoming holidays! Our team has compiled the exciting list below to help stores maximize their productivity and efficiency while also offering new ways to display content and interact with customers. Please visit the corresponding help documents to learn more about each of these features!

Digital Accessibility

The American Booksellers Association is among many national groups working with their legal counsel to alert its members of a growing legal risk related to their online retail websites and compliance with emerging requirements under the Americans with Disabilities Act (ADA). This document will help you take some first steps towards making your website more accessible.
 

Preorders

As preorders are becoming an increasingly important way in which books are sold and marketed through stores, we’ve compiled a list of the Preorder features we offer.

NEW: Stores can now choose to show preorders as 'On Our Shelves Now' as long as the store is using Local Store Inventory and the preorder is present in the LSI file.

Handling Fraudulent Orders

This session will:

  • Help participants avoid becoming victims of credit card fraud on their websites
  • Highlight certain common fraudulent behaviors and scams
  • Review basic measures for fraud protection

Web Accessibility And Your Website

We all strive to do the right thing for all users and meet federally mandated guidelines. Digital accessibility should be at the forefront of website development, but compliance with the ADA (Americans with Disabilities Act) guidelines can be difficult.  In this webinar, you will learn:

  • The guiding principles of digital accessibility by learning and decoding the Web Content Accessibility Guidelines (the federal standard for digital accessibility)
  • How to put those guidelines into practice on your bookstore’s website.

Website Best Practices

Creating a leading website takes thought and planning, a site is typically considered successful if it is well designed, useful and in e-commerce aspects, lucrative. While different stores each have different website needs, there are some best practices that are global to all sites. In this guide, we explain those best practices and have broken them down into 4 categories:

 

Help Page

There is no default help page in Drupal 7. However, there is a link included in the order confirmation email your customer receives pointing them to a help page on your website. That link will direct visitors back to your front page unless there is a custom help page created and configured on the site.

The section of the order confirmation email with the link to the help page:

Where can I get help with reviewing my order?
To learn more about managing your orders on YOUR SITE NAME, please visit our help page.

Error Page

You may create custom error pages for a 403 error (access denied) or a 404 error (page not found).

By default, the pages for each of those messages state:

Access Denied
You are not authorized to access this page.

Page Not Found
The requested page "/cake" could not be found.

Website Security Tips

 
All IndieCommerce sites are PCI Compliant, and credit card information is safely encrypted using an SSL Certificate.  No credit card data is ever stored on our servers, and is instead  stored securely by one of the most trusted payment gateways on the web, Authorize.net.
 
That said, from time to time, stores might unknowingly engage in activity that can endanger their PCI Compliance. Please follow these tips to help ensure the security and compliance of your site.  

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

Contact

PRESS INQUIRIES: [email protected]

INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

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