Winter Institute

17 Sep

Wi5 Registration Continues

Bookstore and provisional members are now registering for the American Booksellers Association's Fifth Winter Institute (Wi5), to be held from Wednesday through Friday, February 3 - 5, 2010, in San Jose, California. Registration, which opened on September 3, is capped at 500 and is being filled on a first-come, first-served basis.

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10 Sep

Fifth Annual Winter Institute Registration Underway

Registration for the American Booksellers Association's Fifth Winter Institute (Wi5), to be held from Wednesday through Friday, February 3 - 5, 2010, in San Jose, California, began last week. The annual education event, exclusively for ABA bookstore and provisional members, is sponsored by Ingram Book Company/Ingram Publisher Services.

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03 Sep

Fifth Annual Winter Institute Registration Opens

Registration opens today for the American Booksellers Association's Fifth Annual Winter Institute (Wi5), to be held from Wednesday, February 3, through Friday, February 5, 2010, at the Doubletree San Jose in San Jose, California. The education event, sponsored by Ingram Book Company/Ingram Publisher Services, is open exclusively to ABA bookstore and provisional members.

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23 Jul

ABA Announces the Avin Mark Domnitz Scholarship

The American Booksellers Association has announced the establishment of the Avin Mark Domnitz Scholarship to the Fifth Annual Winter Institute to honor the former ABA CEO's wide-ranging contributions to independent bookselling.

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01 Apr

Paying It Forward: Book Club Mixer Boosts Sales & Goodwill

Susan Richmond of Inklings Bookshop in Yakima, Washington, knows a good idea when she hears it.

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25 Feb

Local First Conference Video Now Online

A video of Stacy Mitchell's presentation, "How Shop Local Movements Are Saving Small Businesses," at the Pre-Winter Institute Conference on Local First/Shop Local Initiatives is now available via BookWeb.org.

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24 Feb

Building a Better Cross-Promotion

Over the past holiday season, several independent bookstores paired with other indie retailers in their communities for holiday coupon promotions. While the results of these inaugural efforts did not result in a pronounced sales increase, valuable lessons were learned, the stores garnered positive PR among customers, and those who participated believe that, with some adjustments, cross-promotions are initiatives whose time has come.

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19 Feb

Surviving Tough Times: Booksellers' Best Practices

In November 2008, as the economic downturn started to spread across the retail landscape, American Booksellers Association staff attempted to contact every member bookstore. This effort was undertaken to offer ABA's help in any way possible and to assess how members were doing. As they provided status reports, however, booksellers also offered valuable insights into their unique ways of countering declining sales.

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18 Feb

Show, Don't Tell: Video Marketing for Bookstores

Booksellers who missed the popular ABA Winter Institute program "Using Multimedia to Market Your Store" -- which Tova Beiser of Brown University Bookstore described as full of ideas that "seem really cool and worth doing" -- can find something of a recap in a downloadable PDF create

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11 Feb

Terry Tempest Williams' Wi4 Tribute to Indie Booksellers & Local First Initiatives

A highlight of ABA's January 29 pre-Winter Institute Conference on Local First/Shop Local Initiatives was the stirring lunchtime speech of author Terry Tempest Williams, who moved booksellers to tears and elicited rousing ovations. With Williams' permission, BTW is happy to present the full text of her address here.

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11 Feb

New IndieBound Resources Now Available

ABA staff came out of the Winter Institute with so many requests and ideas from booksellers that we're brimming with new IndieBound resources for 2009. This week alone, we have three new updates to the IndieBound Bookseller DIY! Watch for more in the weeks to come.

IndieBound Bumper Stickers

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11 Feb

A Big Thank You to Our Winter Institute Sponsors

On behalf of all of the bookseller attendees at this year's Winter Institute, the American Booksellers Association would like to again thank Event Sponsor Ingram Book Company and Ingram Publisher Services, and all of the publisher and other sponsors for their generous support of Wi4.

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10 Feb

Reflections on the Winter Institute

By Susan Richmond of Inklings Bookshop in Yakima, Washington

Salt Lake City is beautiful. The snow-covered mountains just seem to hold the city like protective hands. Everything downtown points to the LDS Temple and their grounds are impressive. We did a little walking around, but didn't get a tour. Some in our group were able to sit-in on the Thursday night rehearsal of the Mormon Tabernacle Choir, and they said it was very impressive.

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05 Feb

Wi4: A Revitalizing Mix of Education, Inspiration & Fun

Despite a bruised national economy, snow-covered runways and canceled flights, even a virulent flu, last week hundreds of indie booksellers made their way to ABA's Fourth Annual Winter Institute in Salt Lake City for two and a half days of education, peer interaction, and professional rejuvenation.

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05 Feb

Pre-Winter Institute Local First Conference Wows

On Thursday, January 29, more than 200 people gathered for ABA's Pre-Winter Institute Conference on Local First/Shop Local Initiatives in Salt Lake City, Utah. The full day of programming provided attendees an opportunity to learn from some of the most experienced leaders in the IBA community, who shared their experiences creating and sustaining successful programs.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

Contact

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