Winter Institute

ABA urges booksellers to schedule conversations with book industry service providers who will be at the Winter Institute's Consultation Station on Friday afternoon, January 21.

Booksellers who are registered for ABA’s Winter Institute are invited to sign up now for a merchandising tour of Washington, D.C.’s Revolution Cycles.

ABA has announced the winners of two scholarships to the Sixth Annual Winter Institute – the Joe Drabyak Frontline Fellowship, sponsored by Workman Publishing, and the Avin Mark Domnitz Scholarship, awarded by ABA to a bookseller at a store that submitted financial data to the 2010 ABACUS Survey.

This week, ABA provides a full update of the schedule for the Sixth Annual Winter Institute, sponsored by the Ingram Content Group, to run from January 19 - 21, 2011, in Washington, D.C.

The Wi6 session “Linked by Passion: Growing Sales Through Local Retail Partnerships” will examine the positive marketing and sales potential of cross-promotions through the insights and experiences of an indie bookseller and that of the branding and identity firm Brains on Fire.

ABA’s 2011 Winter Institute – to be held in Washington, D.C., from January 19 - 21 – is fully booked, and a waiting list is now forming. The sixth annual education event  is sponsored by the Ingram Content Group and is open exclusively to ABA bookstore and provisional members.

Registration for ABA’s 2011 Winter Institute is now almost booked to capacity. Booksellers who don’t want to be closed out are encouraged to register as soon as possible.

This week, ABA announced that Karen Mills, the administrator of the Small Business Administration, and PBS’ Jim Lehrer will be the featured speakers at the opening, keynote event for the first day at Winter Institute 2011.

ABA members who are registered for the sixth Winter Institute are asked to complete a survey that will help the association schedule education sessions for the January 19 - 21 event.

ABA’s Sixth Annual Winter Institute offers member booksellers an array of exclusive educational sessions and special events, including receptions at the close of each day.

Amtrak, American Airlines, and Delta Airlines are offering discounted fares in time for Wi6 travel.

Bob Phibbs, a nationally recognized expert on business strategy, customer service, sales, and marketing – and the author of The Retail Doctor's Guide to Growing Your Business: A Step-by-Step Approach to Quickly Diagnose, Treat, and Cure (Wiley) – will be the keynote speaker on Thursday, January 20, at the upcoming ABA Winter Institute.

ABA has announced the creation of the Joe Drabyak Frontline Fellowship to the Winter Institute to be sponsored for the first three years by Workman Publishing. The fellowship will be awarded annually to one bookseller and will provide airfare, lodging, meals, and conference registration.

More than 30 publishers have signed on as sponsors for ABA’s Sixth Annual Winter Institute. Thanks to their support, dozens of scholarships will be awarded to booksellers at ABA member stores. Lead sponsorship for Wi6 is provided by the Ingram Content Group.

Registration for ABA's Winter Institute, which began last week, is off to an unprecedented start. The sixth annual educational event – sponsored by Ingram Content Group – is already more than 25 percent booked to capacity.