IndieCommerce

20 Apr

BookSense.com On the Move...

Here's a look at some exciting news about participating BookSense.com member websites:

Read More
19 Apr

Fraudulent Orders an Ongoing Problem

Perpetrators of fraudulent order schemes are increasingly sophisticated, as evidenced by the frequency and variety of scams reported by ABA member bookstores. Unfortunately there is no hard and fast rule for identifying a fraudulent order, but booksellers are being urged to err on the side of caution and to train all staff to beware of the variety of schemes.

Read More
17 Mar

BookSense.com On the Move ...

Here's a look at some exciting new improvements to participating BookSense.com member websites:

Read More
09 Mar

The Importance of Being Affiliated

Booksellers caught up in the myriad details of running both a bricks-and-mortar and virtual bookstore may give little thought to the importance of affiliate programs, but as anyone who has spent time surfing the Web knows, affiliate links are as commonplace on websites as billboards are on highways. And just as a billboard can lead a hungry driver to a restaurant or a fatigued traveler to a motel, an affiliate link on an author's website can be very effective at driving consumers to a bookseller's site.

Read More
09 Mar

April Good Housekeeping Features Book Sense

A special travel insert appears in the April issue of Good Housekeeping, which directs readers to find featured titles at independent bookstores with Book Sense. Also included is information about a Book Sense sweepstakes in which five contestants will win a $100 Book Sense gift card and a selection of books.

Read More
02 Mar

Gathering Customer Input on the Picks

Booksellers in the Book Sense program are reminded that the March and April Book Sense Picks fliers will contain a short consumer survey designed to solicit important feedback regarding the Picks program.

As an incentive, consumers who complete the survey will be eligible to win all 20 titles featured in either the March or the April Picks fliers. One winner will be chose at random in both March and April, and each winner will be notified by Book Sense that he or she has won.

Read More
24 Feb

BookSense.com On the Move ...

Here's a look at some exciting new functionalities recently added to BookSense.com, as well as some important customer service news.

New Features: In addition to fixing a few bugs, last week BookSense.com added three new, exciting pieces of functionality:

Read More
22 Feb

Website Marketing Checklist Offers Best Practices

In the classic baseball movie Field of Dreams, the mantra repeated throughout the film is, "If you build it, they will come." Not so with websites.

Read More
08 Dec

Holiday Catalogs Available on BookSense.com

Holiday catalogs developed by the New Atlantic Independent, Pacific Northwest, Southeast, Southern California, and Upper Midwest booksellers associations are now featured on the BookSense.com hub site and are available for upload to participating BookSense.com sites. BookSense.com participants within each region were recently sent instructions about adding a regional holiday catalog to their site and their homepage.

Read More
18 Nov

BookSense.com Is Back & Better Than Ever

Last weekend, BookSense.com brought a new production database and server online, and now, with the upgrade complete, it's time for BookSense.com participants and their customers to enjoy the increased speed and stability of bookstores' BookSense.com Web sites.

Read More
11 Nov

A Timely Reminder: BookSense.com Goes Down to Come Up This Weekend

BookSense.com sites will experience significant downtime this weekend as a new production database and server are brought online. When completed, the upgrade will result in increased speed and stability for participants' Web sites. Most of the downtime is expected to occur during the first half of Sunday.

Read More
03 Nov

Downtime to Precede Major BookSense.com Upgrade

Over the weekend of November 13, BookSense.com will bring its new production database and servers online. While the result of the upgrade will mean increased speed and stability for BookSense.com participants' Web sites, BookSense.com members should be prepared for significant downtime on Saturday, November 13, and Sunday, November 14.

Read More
28 Oct

Checklist Offers Best Web Site Marketing Practices

The success of a bookstore's Web site is directly dependent on the bookseller's efforts to market it, stressed Len Vlahos, BookSense.com director. "In some ways, a storefront retailer's Web site functions as an extension of the store, and, in other ways, as an additional location," Vlahos said.

Read More
21 Oct

Algonquin Has Special Offer for BookSense.com Co-op Program Participants

Starting November 1, BookSense.com Co-op Reimbursement Program participants will be able to take advantage of a special offer from Algonquin Books. The publisher has created a promotion around Marlena de Blasi's A Thousand Days in Tuscany: A Bittersweet Adventure.

Read More
24 Aug

Vigilance Required to Catch Fraudulent Orders

Perpetrators of fraudulent order schemes are becoming increasingly sophisticated, as evidenced by the frequency and variety of scams reported by ABA member bookstores. Unfortunately there is no hard and fast rule for identifying a fraudulent order, but booksellers are being urged to err on the side of caution.

Among the most easily identifiable scams are orders originating in Nigeria or another African nation for large numbers of medical books, textbooks, technical books, or bibles. A stolen credit card is usually offered as the means of payment.

Read More

Pages

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

Contact

PRESS INQUIRIES: [email protected]

INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

Copyright 2024 American Booksellers Association. BookWeb is a registered trademark of ABA.
Privacy Policy, Cookie Policy, Accessibility Statement