BTW Articles

02 Dec

Regional Hand-Selling Initiatives Celebrate Diversity

This holiday season, booksellers in New England and Northern California are participating in hand-selling initiatives to show the power of independent booksellers to influence the sales and success of diverse books for young readers.

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03 Dec

Winter Institute Speaker Kwame Alexander on Writing, Bookselling, and Empowering Young Minds

Newbery Award-winning author and literacy advocate Kwame Alexander will deliver the Tuesday breakfast keynote “The Idea Business: A Life Spent Writing and Selling Books” at Winter Institute 2016. Alexander talks here about his writing career, literacy action projects, and more.

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24 Nov

We Need Diverse Books Campaign for “Drum Dream Girl” Aims to Effect Change

This holiday season, We Need Diverse Books is challenging booksellers to shine the spotlight on Margarita Engle’s Drum Dream Girl: How One Girl’s Courage Changed Music, an initiative to effect change through the power of the hand-sell.

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24 Nov

Indie Bookstores in Quarterfinals for Independent We Stand’s Small Business of the Year Award

Four independent bookstores are among the 25 quarterfinalists for Independent We Stand’s Independent Small Business of the Year Award for 2015. Anyone can vote multiple times through December 13 to help choose 10 semifinalists.

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19 Nov

Tips for Maintaining a Customer Base During the Low Season

Here, booksellers who will be featured on the Winter Institute 11 panel “How to Keep Seasonal Customers Year-Round” share some of their best practices for keeping engaged with local customers and seasonal visitors to spur sales during slow months.

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13 Nov

Retail Sales at Bookstores Up in September

Retail sales at bookstores were up by 6.8 percent in September 2015 compared to September 2014, according to preliminary figures recently released by the Bureau of the Census.
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12 Nov

Drawing Offers Booksellers Chance to Stay at “Lit Lodge” for Wi11

For the second year in a row, publishers Catapult and Grove Atlantic, together with the website Literary Hub, are offering booksellers registered for the Winter Institute the chance to stay at the “Lit Lodge.”

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12 Nov

Solar Initiatives a Success at Two Indie Bookstores

Arizona’s Antigone Books and New Hampshire’s MainStreet BookEnds have each reaped the benefits since switching to solar-powered electrical systems in 2011.

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05 Nov

Important Communications Survey Seeks ABA Member Input

ABA is asking booksellers to take part in a brief survey that will provide the association with valuable insights into the ways it can improve communications with members. 

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05 Nov

Kobo eReader and Accessory Price List Now on BookWeb

Booksellers can now visit BookWeb to access the price list for all Kobo eReaders and accessories available for direct purchasing through Kobo.

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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