Bozeman Bets Consumers Prefer to Buy Local
It's not often that consumers take it upon themselves to form an independent business alliance, but for Suzie Johnson ensuring that Bozeman, Montana, maintained its unique character was very important. So, several years ago, when she found out just how crucial it is for communities to support local independent business, she acted. In 2002, she founded the Gallatin Valley Independent Business Alliance, for which she now serves as president.