Blog

14 Oct

ABA Launches #BoxedOut Campaign: Booksellers Invited to Join

Designed to market indie bookstores and speak to the critical choice between shopping indie and shopping Amazon, #BoxedOut launches with six indie bookstore installations and a national social media campaign.

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14 Oct
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E-commerce Update: Conversion Rate Flattens

A decrease in direct traffic and referral traffic from social media to IndieCommerce and IndieLite websites may indicate that customers are continuing to shift to in-store sales.

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14 Oct
When They Call You a Terrorist Virtual Reading Series, November 5 and 19

Registration Now Open for November Reading Series on “When They Call You a Terrorist”

The two-part series will take place on November 5 and November 19 and will focus on Black Lives Matter founder Patrisse Cullors’ young adult book.

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14 Oct
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IndieCommunication: Bulk Order Processing and Credit Card Processor Migration

Here's the latest news for booksellers using ABA's IndieCommerce and IndieLite e-commerce platforms.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

Contact

PRESS INQUIRIES: [email protected]

INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

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