ABA Hopes to See You at the SCIBA Show

The American Booksellers Association looks forward to seeing booksellers at the Southern California Independent Booksellers Association Authors Feast & Trade Show on Saturday, October 24.

ABA COO Len Vlahos will be on hand at the Millennium Biltmore Hotel in Los Angeles to present the education session "Going Digital: The Case for E-Books," from 10:00 a.m. to 11:45 a.m. E-book sales are growing at 150 percent or more each month, and consumer interest is being piqued by the iPhone, Kindle, and Sony eReader. All SCIBA attendees are invited to come find out why the e-book phenomenon is real and happening now, and what ABA is doing to help ensure indie booksellers are a part of it.

Booksellers are also encouraged to stop by the ABA tables on the show floor to discuss their concerns and learn more about ABA programs and services. Booksellers who drop off a business card at the ABA tables at the show will earn an extra entry in the Fifth Annual Winter Institute scholarship drawing. Scholarships cover the cost of reasonable airfare, up to a four-night hotel stay at the Doubletree San Jose, and Wi5 meal fees.

Among the afternoon's educational highlight is "Using Edelweiss Interactive Catalogs," presented by the Above the Treeline staff. This session will provide an overview of the new platform for publishers' e-catalogs and includes a full demo of how to use Edelweiss to research and buy a new title. The session is appropriate for first-time Edelweiss users and those with limited experience who would like a refresher on the capabilities of this free service.

For the latest SCIBA program details, including special author events, and to register, visit www.scibabooks.org.