Education Resources

582 results. Results may be paginated. Select one or more topics and filter by tag, format, or conference to focus results. Some resources are visible only to logged-in, ABA bookseller members.

Roundtable: Measuring Virtual Events’ Return on Investment

Roundtable: Measuring Virtual Events’ Return on Investment (September 1, 2021)
Content related to the education session Roundtable: Measuring Virtual Events’ Return on Investment, Children's Institute 2021.
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Topic:
  • Bookselling Essentials
Tags:
  • Events

Any single virtual event is available to any one person anywhere, so how does a store measure a virtual event’s success? Is it pre or post sales, attendance, post-event hits on YouTube, increased engagement on social media channels, or repeat attendance? In this discussion, booksellers will be able to share how they are measuring ROI on virtual events during a time of hybrid experiences.

Roundtable: Optimizing Sales with Gift Bundles, Curated Boxes & Sidelines

Roundtable: Optimizing Sales with Gift Bundles, Curated Boxes & Sidelines (September 1, 2021)
Content related to the education session Roundtable: Optimizing Sales with Gift Bundles, Curated Boxes & Sidelines, Children's Institute 2021.
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Topic:
  • Buying and Selling
Tags:
  • 101

Gift bundles, mystery bundles, themed subscription boxes, and sidelines are a strategic way to drive sales. Booksellers attending this discussion can share how they have used the idea of bundles to increase sales. Examples of discussion topics are how bookstores are balancing the number of items in a bundle, how they are marketing the bundle as a product they have to offer, and the variety of sidelines and non-book items they are including.

Roundtable: Industry & the Innovation of Nontraditional Stores

Roundtable: Industry & the Innovation of Nontraditional Stores (September 1, 2021)
Content related to the education session Roundtable: Industry & the Innovation of Nontraditional Stores, Children's Institute 2021.
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Topic:
  • Operations
Tags:
  • 101

Non-traditional bookstore models push against boundaries and challenge the industry’s perception of what a bookstore is. During this session, pop-ups, mobile bookstores, and other non-traditional models can share the inspiration for their format and how they utilize the assets bred from their innovation to leverage the market and influence their communities.

Storytime with Ziggy and Orly Marley

Storytime with Ziggy and Orly Marley (September 1, 2021)
Content related to the education session Storytime with Ziggy and Orly Marley, Children's Institute 2021.
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Topic:
  • Bookselling Essentials
Tags:
  • Children's Bookselling

Enjoy a storytime interlude with Ziggy and Orly Marley, as they read from their picture book Little John Crow (Akashic Books). Storytime is a reprieve from a busy day and a time to recall the joy and comfort we all experience when someone reads to us.

Storytime with Kate DiCamillo

Storytime with Kate DiCamillo (September 1, 2021)
Content related to the education session Storytime with Kate DiCamillo, Children's Institute 2021.
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Topic:
  • Buying and Selling
Tags:
  • Children's Bookselling

Enjoy a storytime interlude with Kate DiCamillo, as she reads from her newest middle grade novel The Beatryce Prophecy (Candlewick Press). Storytime is a reprieve from a busy day and a time to recall the joy and comfort we all experience when someone reads to us.

Current Market Trends in Children's Books: An NPD Presentation with Kristen McLean

Current Market Trends in Children's Books: An NPD Presentation with Kristen McLean (September 1, 2021)
Content related to the education session Current Market Trends in Children's Books: An NPD Presentation with Kristen McLean, Children's Institute 2021.
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Topic:
  • Bookselling Essentials
Tags:
  • Children's Bookselling

Kristen McLean, Director of Business Development at NPD Group, will present a review of the most recent data on the U.S. children’s book market with a deep-dive into the latest trends in genres, formats, buyer behavior, and more. Attendees will emerge with plenty of new insights to help them better understand their business in the coming year.

Closing Keynote: Music and the Stories that Make Movement

Closing Keynote: Music and the Stories that Make Movement (September 1, 2021)
Content related to the education session Closing Keynote: Music and the Stories that Make Movement, Children's Institute 2021.
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Topic:
  • Diversity & Inclusion
Tags:
  • Children's Bookselling

Join us for a once-in-a-lifetime conversation between bestselling authors Hanif Abdurraqib (Random House), Tiffany D. Jackson (Katherine Tegen Books), and Jason Reynolds (Atheneum/Caitlyn Dlouhy Books), moderated by Tami Charles (Scholastic Press). During this keynote, the bestselling authors will discuss the intersection of music and books, representation, and the powerful impact on a young Black person when their experiences and belief system are mirrored by the words of Black artists.

Roundtable: Planning In-Store Operations for the Holidays

Roundtable: Planning In-Store Operations for the Holidays (August 31, 2021)
Content related to the education session Roundtable: Planning In-Store Operations for the Holidays, Children's Institute 2021.
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Topic:
  • Operations
Tags:
  • Owners and Managers

It is no secret that 2021 holiday seasons will look different than they did in 2019 and 2020. During this discussion, booksellers can begin laying the groundwork for the in-store operations of their 2021 holiday seasons, which can include back to school, Halloween, Thanksgiving, and the 2021/2022 winter shopping season. Examples of ideas that may be discussed are shipping, staffing, in-store shopping, personal shopping, and appointment scheduling.

Roundtable: Organizational Structure for Small Stores

Roundtable: Organizational Structure for Small Stores (August 31, 2021)
Content related to the education session Roundtable: Organizational Structure for Small Stores, Children's Institute 2021.
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Topic:
  • Operations
Tags:
  • Owners and Managers

Is your store composed of a staff of three people or fewer or a footprint of 1,000 square feet or under? This discussion just might be for you. An example of how small/micro store bookstore employees can utilize this roundtable discussion is to share how they make in-store operations work and seek advice on how to work smarter, not harder, with limited employees and time constraints.

Roundtable: Taking Off with TikTok

Roundtable: Taking Off with TikTok (August 31, 2021)
Content related to the education session Roundtable: Taking Off with TikTok, Children's Institute 2021.
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Topic:
  • Marketing & PR
Tags:
  • 101
  • Technology

The popularity of TikTok is rising, but how do bookstores get in on the new social media platform that has launched creators and captivated millions of people? This roundtable will be used to answer the question of what TikTok is, and booksellers may use this time to discuss what type of content works best on the new platform, how it can or has boosted online engagement and sales, and how to get started.

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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