BTW Talks to Gayle Shanks, ABA's Newest Board Member
PagesAbout ABAThe American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book. Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods. Contact
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Very soon, bookstores with Book Sense will able to sign up for the new Book Sense Gift Card program. This innovative program will provide booksellers with a number of choices regarding card designs and processing options. ABA has partnered with Givex, one of the fastest-growing transaction processors, whose sophisticated service will allow for a customized solution for the more than 1,200 bookstores participating in Book Sense.