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28 May
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Marketing Meetup Recap: Hosting Community Writing Contests/Creating Original Content

The American Booksellers Association recently presented the second in a series of three online Marketing Meetups focusing on topics related to IngramSpark, the print-on-demand book publishing service and e-book distribution tool.

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24 May

ABA Survey to Help Publishers Develop Indie-Focused Pre-Order Campaigns

The purpose of the survey is to gather information from booksellers that will help publishers and authors develop new campaigns that direct pre-order sales to indie bookstores.

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22 May

Hosting a Well-Read Black Girl Book Club: Selecting Your Book

The second chapter in the Well-Read Black Girl Ambassador Orientation and Book Club Starter Guide will help participating booksellers launch their book club.

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22 May

Take Note: June 12 Deadline for ABACUS-18 Financial Benchmarking Survey

The customized reports and online tools that reporting stores receive in return for filling out the survey provide a full picture of a bookstore’s financial performance and key information for strategic planning.

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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