Blog

13 May

The Song Reader -- Debut Novel Hits the Right Note

Lisa Tucker will always remember the time she and her younger sister were sitting around listening to an Aerosmith song several years ago. No matter how hard she tried, Tucker couldn't get that tune out of her head, especially because of its lyrics. "The song was haunting me, so I wondered 'what does it really mean to me?'"

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13 May

The Maturing Book Buyer

Growing Market Opportunity for Independent Booksellers

By Michael F. Hoynes, ABA Marketing Officer

Much has been written about the aging of America. A major part of the story is the approximately 72 million baby boomers who are now moving into their fifties. Every shift in demographic patterns creates a new business opportunity for some business sector, and there is a great deal of evidence that the growing number of older book buyers opens a major marketing opportunity for independent booksellers.

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13 May

LIBRIS Offers Booksellers a BEA-Related Incentive

LIBRIS, ABA's insurance subsidiary, recently sent ABA bookstore members who are not currently LIBRIS policyholders an invitation to meet with a representative during BookExpo America (May 28 - June 1 in Los Angeles). Qualifying booksellers who meet with a LIBRIS representative at BEA to discuss a no-obligation quote will receive two tickets for one of the trade show's author breakfasts.

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12 May

Midnight Special Shines a Light on Its New Location

Nearly three months after it temporarily closed its doors, Santa Monica independent bookstore Midnight Special announced that it had found a new location at 1450 2nd Street. The new store is less than a half-mile from its previous location on the Third Street Promenade.

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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