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Booksellers who were among the first to sign up for the Book Sense Gift Card program are now receiving their card orders from Givex. Training manuals are being sent in PDF format to booksellers via e-mail from Givex, and ABA is sending a folder to participants that includes a window decal, counter card, and shelf-talkers to help promote the gift cards in the store.About ABA
American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.
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