On Demand Education Sessions

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

With the growing number of virtual events across an expanding number of platforms, this session aims to offer booksellers tips, tricks, and guidance on how to create safe yet profitable events in the new digital world.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

In this session, ABA CEO Allison Hill and COO Joy Dallanegra-Sanger discuss ABA's Fall Marketing Campaigns including the “October Is the New December” materials as well as the #BoxedOut campaign coordinated with DCX advertising.

This session will feature booksellers discussing what shipping platforms and software they are using, what their process is, and useful tips.

Guest speakers are: Suzanna Hermans of Oblong Books in Rhinebeck and Millerton, New York Alison Gwinn of Changing Hands in Tempe and Phoenix, Arizona Kathy Burnette of Brain Lair Books in South Bend, Indiana, Vincent Onorati of WORD Bookstores in Brooklyn, New York, and Jersey City, New Jersey

This session included former ABA President Robert Sindelar speaking briefly about his experience on the board and encouraging booksellers to nominate themselves or a colleague for the Board of Directors.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

Our New Member Coffee Break includes a tutorial on navigating Bookweb.org to ensure a better understanding of where to find the information most vital for members. The presentation looks at education resources, networking and community, business affinity partnerships, indie marketing, advocacy, and much more. The second half of the session will offer booksellers an open forum during which they can ask questions and talk with ABA staff.

The opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

You’ve probably heard the phrase “data is king” many times, and it isn’t going anywhere. Knowing how to collect and use your customer and sales data is key to successful marketing and better customer engagement. Jordan Brannon and Cassandra Cross of Coalition Technologies, a Los Angeles-based digital marketing agency, will introduce some key elements of maximizing the value of the data your business captures, and ABA’s Ryan Quinn will present the top 10 tips and notes from indie bookstores.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

With the onset of COVID-19, many bookstores made an overnight switch from welcoming customers for in-store browsing to operating as fulfillment centers for online orders, curbside pickup, and local deliveries. This change has been one of many that stores have been faced with during this crisis. With online sales predicted to increase across all retail sectors this holiday season, now is the time to review and streamline operational workflow for these new processes made necessary by COVID-19. Join us for a conversation that will help you think about streamlining your current processes — online fulfillment, curbside pickup, local delivery, etc. — to improve efficiency and accuracy.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

The Top 10 Things to Know About: Managing Cash Flow,” which features ABA CFO PK Sindwani.

During this session, Jorge Portillo, Client Success Manager and Donna Kumar, Technical Customer Success Manager at Eventbrite will provide updates on recent changes to Eventbrite and some really useful tools that will soon be available.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

Bookseller guest speakers share their best suggestions and ideas on Holiday Marketing for the coming season. 

This Coffee Break has been reprogrammed to focus on Monthly Buying. A panel of guest speakers will speak to the process of buying monthly v. seasonally and will answer questions from attendees.

For more information on buying monthly: https://www.bookweb.org/publisher-special-offers-miscellaneous

Romance novels offer a happy ending usually accompanied by warm fuzzy feelings, and, to a point, predictability. During these uncertain times, is it any surprise that more readers are seeking the comfort romance books provide? In this session, booksellers will hear from several guest speakers on a bevy of topics such as marketing romance books, who the romance reader is, who might be a romance reader, what a store is missing out on by not selling romance books, what type of events can be created, and more.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

As virtual events become increasingly important, good information about hosting options is increasingly important. During this session Steve Fisher, Crowdcast Specialist and a general fan of indie bookstores, provides a brief demonstration of how to create an event through Crowdcast and answer questions regarding the platform. 

This Coffee Break has been programmed to focus on wage and labor requirements for bookstores as some states place COVID-19-related quarantine mandates on people entering from out-of-state. Guest speakers will include Tom Jardim and Scott Salmon, experts in employment and labor law from the law firm Jardim, Meisner & Susser, P.C, and Stephanie Steinberg, human resources director at Hachette Book Group.

During this session, Alana Haley of Schuler Books & Nicola's Books and Caitlin Marsh of Brilliant Books will speak to their use of paid advertising options through Facebook, such as Facebook Ads and Boosts. In addition, Cassandra Cross and Jordan Brannon of Coalition Technologies will also be offering further advice and tips on Pay-Per-Click advertising.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

Author of Zoom for Dummies Phil Simon provides his expert advice on Zoom including best practices, tips, and answers to some commonly asked questions. 

This Coffee Break has been reprogrammed to focus on IndieCommerce and IndieLite, ABA’s e-commerce platforms for bookstores. For this special session, ABA IndieCommerce Director Phil Davies and Senior Manager Geetha Nathan will be available to discuss the IndieCommerce/IndieLite services and answer questions pertaining to the two. Booksellers currently using either of the services and booksellers interested in either service are encouraged to come prepared with questions.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

Publisher presentations of upcoming Fall 2020 and Winter 2020-20201 titles as presented at Virtual Children's Institute in combinations of 4-5 different publishers per session room. Publishers in this video: Abrams, Sourcebooks, Macmillan, Consortium. Rep Picks packets of title information are available for download here:  https://www.bookweb.org/virtual-ci8-rep-picks-packets.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

Marketing is absolutely necessary for a business to be successful, and even more important for small, independent businesses. Without thoughtful marketing, your store may only be recommended a few times by people who happen to find you — but that’s it; there’s no real customer growth. In this session, you’ll hear from ​six guest speakers from small bookstores, who will share what works for their stores in a variety of marketing areas, including social media, newsletters, events, and general marketing.

This is a special session of the ABA’s Coffee Break series that features ABA CFO PK Sindwani answering finance questions and also includes an Open Forum. The opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

ABA is revisiting the topic of "Marketing Your Store to a School" with a focus on what needs to change as businesses are in various states of operation and events are taking place virtually instead of in-person. Booksellers will hear about the changes bookseller panelists have made or are considering making and get fresh points of view from booksellers just beginning the process.

Guest Speakers include:
Cathy Berner, Blue Willow Bookshop, Houston, Texas
Stephanie Heinz, Print: A Bookstore, Portland, Maine
Jamie Anderson, Duck’s Cottage, Duck, North Carolina
Emily Woods, McNally Jackson, New York City, New York
Kathy Burnette, The Brain Lair, South Bend, Indiana
Suzi Hough, Hicklebee’s, San Jose, California

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.

This session follows the format of an Open Forum: the opinions expressed are those of the individual participants, not of the ABA. Information discussed is reflective of the time of the recording. Please see the most recent coffee break and/or the daily email update for the most current information.