Marketing Meetup - Marketing Your Store to a School: Revisited

Marketing Meetup - Marketing Your Store to a School: Revisited (June 25, 2020)

ABA is revisiting the topic of "Marketing Your Store to a School" with a focus on what needs to change as businesses are in various states of operation and events are taking place virtually instead of in-person. Booksellers will hear about the changes bookseller panelists have made or are considering making and get fresh points of view from booksellers just beginning the process.

Guest Speakers include:
Cathy Berner, Blue Willow Bookshop, Houston, Texas
Stephanie Heinz, Print: A Bookstore, Portland, Maine
Jamie Anderson, Duck’s Cottage, Duck, North Carolina
Emily Woods, McNally Jackson, New York City, New York
Kathy Burnette, The Brain Lair, South Bend, Indiana
Suzi Hough, Hicklebee’s, San Jose, California

 
Please note this video has been edited from the original recording. 
Watch video from this event.
Marketing Meetup - Marketing Your Store to a School: Revisited
Marketing Meetup - Marketing Your Store to a School: Revisited (June 25, 2020)

ABA is revisiting the topic of "Marketing Your Store to a School" with a focus on what needs to change as businesses are in various states of operation and events are taking place virtually instead of in-person. Booksellers will hear about the changes bookseller panelists have made or are considering making and get fresh points of view from booksellers just beginning the process.

Guest Speakers include:
Cathy Berner, Blue Willow Bookshop, Houston, Texas
Stephanie Heinz, Print: A Bookstore, Portland, Maine
Jamie Anderson, Duck’s Cottage, Duck, North Carolina
Emily Woods, McNally Jackson, New York City, New York
Kathy Burnette, The Brain Lair, South Bend, Indiana
Suzi Hough, Hicklebee’s, San Jose, California

 
Please note this video has been edited from the original recording. 
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Marketing Meetup - Marketing Your Store to a School: Revisited

About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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