BTW Articles

05 Mar

Wi14 Education: Get Out of Your Comfort Zone — Building Successful Relationships with Publishers

Panelists discussed best practices for networking with publishers at industry events, what publishers look for in an event proposal, how to pitch events in person, and how to keep these relationships moving forward.

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27 Feb

Around Indies

Main Street Reads to open; Story on the Square, Malaprop's satellite open; EyeSeeMee, Second Star to the Right relocate; Snowbound celebrates 35 years; Birchbark, River Bend, City of Asylum, The Book Catapult, Politics and Prose, Hooray for Books, Old Town featured in local news

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26 Feb
A look inside Elliott Bay Book Company.

Elliott Bay Partners With Local School to Host 100 Students on Field Trip

A local high school teacher, Adam Gish, wanted to share his love of reading and bookstores with his students in a new way: a school field trip. 

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26 Feb
Winter Institute 14 logo

Wi14 Education Idea Exchange: Marketing to Genre Readers

Booksellers at the American Booksellers Association’s recent Winter Institute discussed marketing, merchandising, events, and more during a roundtable focused on genre titles. 

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26 Feb

Cricket Book Shop Celebrates 50th Year as ABA Member

Cricket Book Shop, which sells new books and gifts, opened on July 30, 1969, in Ashton, Maryland. That same year, the bookstore joined the American Booksellers Association.

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22 Feb

MIBA Brings Back Indie Bookstore Roadmap for 2019 Bookstore Day

This year’s map will encourage customers to post pictures of themselves in a featured bookstore.

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20 Feb
A look inside Loyalty Bookstore.

Around Indies

Love’s Sweet Arrow to open; Caprichos to open in Armory Marketplace; Loyalty now open; Ownership changes at BookTowne; Andersons, Old Town, Books Are Magic, Main Street, Curious Iguana, Eso Won, Uncle Bobbie’s, Head House featured in local news; Gulf of Maine to celebrate 40th, Lawrence Ferlinghetti to celebrate 100th

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20 Feb
Overlapping speech bubbles simulating conversation

Marketing Meetup Recap: Best Practices for Hosting Ticketed Events

Booksellers discussed ticketing services, the best platforms for marketing events, and best practices for event grid pitches.

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20 Feb

Wi14 Education: “Yes She Can: Programs and Partnerships to Empower Women”

Panelists discussed programs that elevate the voices of female/female-identifying authors as well as efforts that feature women business owners and women-run businesses.

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13 Feb

Around Indies

Loyalty Bookstore to open; Center for Fiction to open bookstore; [words] Bookstore, McNally Jackson to open branch locations; Dragonfly Books owner buys Master’s Touch; That Book Store issued tavern permit; Book No Further to expand; Sassafras on Sutton to reopen; The Published Page featured in online TV series; Andover Bookstore claims title of oldest independent bookstore in country; EyeSeeMe, For Keeps, The Book Catapult, Classic Lines, Print, Green Apple, A Novel Idea, Shakespeare & Co. featured in local news

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

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