Hewlett-Packard Labs Release Observational Study of Bookstore Shopping
In late October, Hewlett-Packard Laboratories conducted a two-week observational study on the buying behavior of patrons at a large independent bookstore, Kepler's Books & Magazines in Menlo Park, California. The results of the study were informative, and, in some cases, surprising, noted Kepler's Clark Kepler. "It was interesting to see the store through a third party's eyes," he said.