Blog

19 Jun

Back by Populist Demand -- Celebration of Independents Week Unites Local Businesses and the Community

Two years ago, inspired by the Book Sense 76, the owners of Inkwood Books in Tampa, Florida, put all of the month's 76 titles on sale during the week of July 4 to celebrate the Independence Day holiday and to bring attention to their store as an independent business.

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19 Jun

How to Delegate and How to Maximize Staff Productivity

By Neal Coonerty

Neal Coonerty, owner of Bookshop Santa Cruz

The following is the text of a presentation made by Neal Coonerty, owner of Bookshop Santa Cruz, as part of ABA's all-day educational programming on Thursday, May 29, at BookExpo America.

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19 Jun

Next Hardcover History Promo Ties Into History Channel's Hit the Road Week

Booksellers exhibiting The History Channel/Hardcover History in-store display should be on the lookout for the next set of bookmarks featuring Fodor's titles that complement The History Channel's Hit the Road Week, to air July 14 - 18. The bookmarks, included in the June white box mailing, feature Fodor's The Thirteen Colonies and Fodor's Old West.

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19 Jun

Stores With Book Sense Create Joint Advertising Effort

By Laura Hansen

Here, Laura Hansen, owner/manager of Bookin' It in Little Falls, Minnesota, shares her recent presentation to a local business group about the benefits to her store from working cooperatively with other booksellers to get the word out about their businesses and the availability of Book Sense gift certificates.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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