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21 Nov

BTW News Briefs

NRF Predicts Holiday Sales to Increase Six Percent

On November 22, the National Retail Federation (NRF) said that as the holiday season gets underway, retailers have cause to be optimistic, thanks to a recent spate of positive economic indicators, including strong October retail sales and dropping gasoline prices. The NRF has revised its holiday sales forecast and estimates total holiday retail sales will increase six percent over last year to $439.53 billion. NRF had previously forecast a five percent sales gain on September 21.

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17 Nov

Zathura Now in Theatres and in Book Sense Promo

Stores with Book Sense should be promoting the Zathura sweepstakes, which ties into Columbia Pictures' film version of Zathura in theaters now. The sweepstakes, sponsored by Houghton Mifflin, the publisher of Chris Van Allsburg's bestselling book, offers consumers a chance to win $2,000.

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17 Nov

Books Building Bridges Between U.S. and Iraq

Four independent bookstores are part of a broad-based coalition of Western Massachusetts educators, libraries, arts and peace organizations, and others that seeks to foster "community-building" between the peoples of the U.S. and Iraq by shedding light on the connections between literacy and access to education and the formation of healthy societies.

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17 Nov

September Bookstore Sales Off Slightly

After two months of modest gains, bookstore sales in September took a slight downward turn. Bookstore sales in September were off by 2.9 percent. Year-to-date sales are down 2.3 percent.

Overall retail sales continue to be robust and continue to outperform bookstore sales. Overall retail sales of $342 billion for September 2005 were 7.2 percent ahead of the $319 billion reported in September of 2004.

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