Blog

14 Aug

NAIBA Fall Trade Show Preview

The New Atlantic Independent Booksellers Association (NAIBA) Fall Trade Show will be held on Sunday and Monday, September 21 - 22, in the Events Center at the Borgata Hotel in Atlantic City, New Jersey. The two-day event offers booksellers a wealth of educational programming on Sunday, and, on Monday, over 500 publishers at 275 display tables will be represented on the trade show floor, and 100 authors will be on hand to autograph books.

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14 Aug

Top Ten Marketing Ideas to Make Your Web Site a Profit Center

Few marketing experts would argue with the notion that all businesses, regardless of size, should have a presence on the Internet. However, an issue that does cause debate among Internet experts is exactly how to turn a Web site into a profit center. On May 29, at BookExpo America in Los Angeles, BookSense.com Director Len Vlahos tackled this key question with the help of panelist Luanne Kreutzer of St. Helens Bookshop in St. Helens, Oregon.

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14 Aug

Rights and the New Reality

The following editorial appeared in the August 8 edition of the Los Angeles Times.

Barring the Book Snoops

In December, a St. Louis library user whispered that a Middle Eastern-looking man using the public computers seemed suspicious. The librarian called the FBI, but the man left before agents arrived. In an effort to identify him, the agents asked for and got a thick stack of papers listing everyone who had used the library's computers in the previous week.

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14 Aug

Booksellers Should Bookmark Hardcover History

This summer, Book Sense and The History Channel joined to launch Hardcover History, a monthly in-store promotion that pairs special History Channel shows with suggested reading. With publisher support, each month Book Sense creates a unique bookmark to be placed in the Hardcover History easelback. Hardcover History entices customers to return to bookstores each month for reading recommendations that compliment meaningful History Channel programs.

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American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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