Publisher Programs Rates

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Box Mailing Rate Card

The Box mailing, sent quarterly, to approximately 750 ABA member stores. The mailing is prioritized, based on the level of a store’s participation in ABA programs.
The Kids Box mailing, sent quarterly, is sent to approximately 750 stores, including members of the ABC Children’s Group and general stores with active children’s sections.
The minimum quantity for inclusion in any mailing is 450 pieces. By collating, packing and shipping all these materials from one warehouse, we are able to offer publishers substantial savings in time, labor, and postage over individual mailings done on their own. There are additional charges for the insertion of any bounceback cards, letters, or any other collation done in our warehouse. When planning promotions, publishers are asked to be aware of our commitment to antiracism, inclusion, representation, and diversity as outlined in our ends policies.

Standard pricing for inclusion in all 750 Monthly Boxes JANUARY 2023 - NOVEMBER 2024: 
A sell sheet or flyer $278; $.43 per piece for quantities less than 750
A standard (4” x 6”) postcard $160; $.27 per piece for quantities less than 750
A large-format postcard $191; $.31 per piece for quantities less than 750
Shelftalker $164; $.27 per piece for quantities less than 750
Easelback poster $665 and up, dependent on size; minimum $.85 per piece for quantities less than 750
Standard poster, flat or folded $448 and up, dependent on size; minimum $.73 per piece for quantities less than 750
Pack of 25 bookmarks $575; $.77 per piece for quantities less than 750
Standard pricing for inclusion in all 750 Monthly Boxes BEGINNING JANUARY 2025: 
A sell sheet or flyer $306; $.53 per piece for quantities less than 750
A standard (4” x 6”) postcard $176; $.37 per piece for quantities less than 750
A large-format postcard $210; $.41 per piece for quantities less than 750
Shelftalker $180; $.37 per piece for quantities less than 750
Easelback poster $732 and up, dependent on size; minimum $.95 per piece for quantities less than 750
Standard poster, flat or folded $493 and up, dependent on size; minimum $.83 per piece for quantities less than 750
Pack of 25 bookmarks $633; $.87 per piece for quantities less than 750

For galleys and ARCs, cost of inclusion is dependent on size and weight. Standard pricing typically ranges from $1.75 to $4 per piece. Upon receipt of the dimensions and number of pages, we are happy to provide a custom quote for any proposed inclusion.

There is an additional charge for the insertion of any bounceback cards, letters, or any other collation done in our warehouse. Charges for collation will be custom quoted. 

IMPORTANT: Please contact Kate Brennan ([email protected]) to reserve a place in a Box mailing.

All materials should be shipped to:
Transport Specialties International, Inc. (TSI)
Attn: Nancy Johnson
9 Joanna Court
East Brunswick, NJ 08816-2108
Phone: 732.698.0988, x 114

Please mark all cartons and/or packing slips: “FOR ABA [month] BOX MAILING”.

Please mark all cartons and/or packing slips: “FOR ABA [season] KIDS’ BOX”.

Early shipments are possible, but must be pre-approved.


For galleys, ARCs and F&Gs, costs for inclusion usually range between $1.65 and $3.90 per piece, dependent on size and weight. The mailing is prioritized, based on the level of a store’s participation in ABA programs. The minimum quantity for inclusion in any mailing is 450 pieces. There are additional charges for the insertion of any bounceback cards, letters, or any other collation done in our warehouse. When planning promotions, publishers are asked to be aware of our commitment to antiracism, inclusion, representation, and diversity as outlined in our ends policies.

Advance Access Rates 2024

The standard, non-member fee for listing titles in Advance Access is $200 per title. The fee for ABA Associate Member publishers and their distribution clients is $25 per title. Members of The Independent Book Publishers Association (IBPA), The Association of Publishers for Special Sales (APSS), or the Community of Literary Magazines and Presses (CLMP), may participate at the reduced rate of $125 per title.
These rates also apply for Advance Access — Underrepresented Voices title submissions..
Please email Peter Reynolds at [email protected] to submit titles, and Annemarie Majeau at [email protected] to arrange payment.

Self-published authors are able to participate in Advance Access for the fee of $200 per title, provided that the title will be readily available for booksellers to order from wholesalers. ABA reserves the right to review all titles submitted for Advance Access, and will not include titles with limited availability. Self-published authors, please provide the name(s) of the wholesaler(s) the book is distributed by.


Indie Next List Suggested Rate Card - Beginning January 2023

#1 Title
Includes cover placement in paper; author interview in electronic
$5,150
Top 25 Titles (other than #1 title)
Includes printing and distribution costs for fliers and production and distribution costs of the electronic version.
$3,600
“Now in Paperback” (6 titles per month)
Featuring books that that were previously INL picks in hardcover and appear with original bookseller quote 
$1,525

All charges include design, printing and distribution costs for both printed fliers and electronic version.

Rates subject to change without notice.

Please contact Matthew Zoni at [email protected] for further information.


Kids' Indie Next List Suggested Rate Card - Beginning January/February 2023

“#1 Pick” 
Includes cover placement in paper; author interview in electronic
$3,000
Regular listing 
Includes placement in appropriate section of picks for Picture Books, Middle Grade, or Young Adult
$1,850

All charges include design, printing and distribution costs for both printed fliers and electronic version.

Rates subject to change without notice.
 
Please contact Matthew Zoni at [email protected] for further information.

Reading Group Guide Suggested Rate Card 2023

Reading Group Guides are published four times per year, with Spring, Summer, Fall and Winter issues.

Regular listing, Frontlist $1,275
Regular listing, Backlist $625

All charges include design, printing and distribution costs for both printed fliers and electronic version.

Rates subject to change without notice.

 
Please contact Matthew Zoni at [email protected] for further information.
 

About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

Contact

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INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

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