Pre-Order Calendar

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Pre-orders are an increasingly important way in which books are now sold and marketed, and indie bookstores can and should take part in this growing business. Heavily influenced by television and social media, the months before a title’s publication are critical, and pre-orders are a growing component of a book’s ultimate sales. By working with publishers to take full advantage of pre-order opportunities, indie bookstores can avoid lost sales, lost PR, and lost market share. Booksellers who would like to learn more about pre-orders can check out the presentation from the 2019 ABA Spring Forums: “ABACUS and Pre-Orders: Two Programs You Can’t Do Without.”

Below are some suggested titles that may have good pre-order potential and/or have added value to entice customers to pre-order from their local indie. The list will be updated on a regular basis. When available, titles will link to a page with downloadable digital assets. The list is also available as an Excel Download at the bottom of the page, along with ABA-created "Keep It Local" Pre-Order shelftalkers and web assets. 

Booksellers and publishers are welcome to send pre-order suggestions for this list to preorders@bookweb.org. Publishers should also attach any digital marketing assets available for booksellers to use. ABA has final approval over which titles are included on this list.

Stores should be sure to note "Limited Supply" or "While Supplies Last" in promo to customers.

 

* Updated 11/30/21 *

 

 

 

NOVEMBER 2021

- On Sale Date 11/30/2021:

  • Autopsy by Patricia Cornwell (William Morrow, 9780063112193, Hardcover, $28.99) Added Value: 6-copy signed carton (carton ISBN: 9780063157705, $173.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

 

DECEMBER 2021

- On Sale Date 12/28/2021:

  • Here's to Us by Becky Albertalli, Adam Silvera (Quill Tree Books, 9780063071636, Hardcover, $19.99) Added Value: 6-copy signed carton (carton ISBN: 9780063142596, $119.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

 

JANUARY 2022

- On Sale Date 1/11/2022:

  • Righteous Troublemakers by Al Sharpton (Hanover Square Press, 9781335639912, Hardcover, $27.99) Added Value: 6-copy signed carton (carton ISBN: 9781335498335, $167.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

- On Sale Date 1/18/2022:

  • The Good Son by Jacquelyn Mitchard (MIRA, 9780778311799, Hardcover, $27.99) Added Value: 6-copy signed carton (carton ISBN: 9781335577849, $167.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

- On Sale Date 1/25/2022:

  • Perpetual West by Mesha Maren (Algonquin Books, 9781643750941, Hardcover, $26.95) Signed Tip-in Stock is available for orders of 3+ copies. Available while supplies last. Speak with your sales rep to order or email Ally McNamara at ally@workman.com.
  • South to America by Imani Perry (Ecco, 9780062977403, Hardcover, $28.99) Added Value: 6-copy signed carton (carton ISBN: 9780063116436, $173.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

 

FEBRUARY 2022

- On Sale Date 2/1/2022:

  • Mercy Street by Jennifer Haigh (Ecco, 9780061763304, Hardcover, $27.99) Added Value: 6-copy signed carton (carton ISBN: 9780063227125, $167.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

- On Sale Date 2/15/2022:

  • The Paris Apartment by Lucy Foley (William Morrow, 9780063228030, Hardcover, $28.99) Added Value: 6-copy signed carton (carton ISBN: 9780063228030, $173.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

 

MARCH 2022

- On Sale Date 3/8/2022:

  • The Lightning Rod by Brad Meltzer (William Morrow, 9780062892409, Hardcover, $28.99) Added Value: 6-copy signed carton (carton ISBN: 9780063227996, $173.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

- On Sale Date 3/29/2022:

  • Cress Watercress by Gregory Maguire, David Litchfield (Illus.) (Candlewick Press, 9781536211009, Hardcover, $19.99) Added Value: signed copies autographed by Gregory Maguire are available while supplies last. Orders are due by March 1, 2022. Signed books are non-returnable.
  • *Added 9/28/2021* The Diamond Eye by Kate Quinn (William Morrow, 9780062943514, Hardcover, $27.99) Added Value: 6-copy signed carton (carton ISBN: 9780063227989, $167.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

 

APRIL 2022

- On Sale Date 4/5/2022:

  • Sister Stardust by Jane Green (Hanover Square Press, 9781335425782, Hardcover, $26.99) Added Value: 6-copy signed carton (carton ISBN: 9781335579553, $161.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. Display Kit also available for order (ISBN: 9781335579577) and includes: 6 tote bags, 25 bookmarks, 6 bumper stickers, 12 temporary tattoos, and 1 poster. Display kits are available in limited quantities Publisher will do their best to meet demand, and if they run short a rep will be in contact to adjust store order if needed.

- On Sale Date 4/12/2022:

  • Hello, Molly! by Molly Shannon (Ecco, 9780063056237, Hardcover, $27.99) Added Value: 6-copy signed carton (carton ISBN: 9780063227118, $167.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • Still Just a Geek by Wil Wheaton (William Morrow, 9780063080478, Hardcover, $28.99) Added Value: 6-copy signed carton (carton ISBN: 9780063228047, $173.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

- On Sale Date 4/26/2022:

  • City on Fire by Don Winslow (William Morrow, 9780062851192, Hardcover, $28.99) Added Value: 6-copy signed carton (carton ISBN: 9780063157699, $173.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • An Honest Lie by Tarryn Fisher (Graydon House, 9781525811579, Paperback, $16.99) Added Value: 6-copy signed carton (carton ISBN: 9781525804779, $101.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

 

MAY 2022

- On Sale Date 5/3/2022:

  • *Assets updated 11/30/2021* Ballad & Dagger by Daniel José Older (Rick Riordan Presents, 9781368070829, Hardcover, $18.99) Added Value: Order an Indie Exclusive 6-Copy Signed Prepack, buy 5, get 1 free (Carton ISBN: 9781368089418); Orders due by February 7, 2022; Cartons will ship April 15, 2022. SEE YOUR DISNEY PUBLISHING GROUP OR HACHETTE BOOK GROUP SALES REP FOR MORE INFORMATION. *While supplies last. Limited to 1 carton per participating store.
  • Bravely by Maggie Stiefvater (Disney Press, 9781368071345, Hardcover, $19.99) Added Value: Order an Indie Exclusive 6-Copy Signed Prepack* (Carton ISBN: 9781368089432); Orders due by March 2, 2022; Cartons will ship March 30, 2022. SEE YOUR DISNEY PUBLISHING GROUP OR HACHETTE BOOK GROUP SALES REP FOR MORE INFORMATION. *While supplies last. Limited to 1 carton per participating store.
  • By the Book by Jasmine Guillory (Hyperion Avenue, HC 9781368050395/PB 9781368053389, Hardcover/Paperback, $26.99/$15.99) Added Value: Order an Indie Exclusive 6-Copy Prepack (Buy 5 get one Free; Carton ISBN: 9781368089449). Pre-Packs are available while supplies last; Orders due by February 7, 2022; Cartons will ship April 15, 2022. SEE YOUR DISNEY PUBLISHING GROUP OR HACHETTE BOOK GROUP SALES REP FOR MORE INFORMATION. *While supplies last. Limited to 1 carton per participating store.

 

JULY 2022

- On Sale Date 7/5/2022:

  • Hey, Bruce!: An Interactive Book by Ryan T. Higgins (Disney-Hyperion, 9781368084116, Hardcover, $17.99) Added Value: Order an Indie Exclusive 6-Copy Signed Prepack (Carton ISBN: 9781368089456); Orders due by April 4, 2022; Cartons will ship June 13, 2022. SEE YOUR DISNEY PUBLISHING GROUP OR HACHETTE BOOK GROUP SALES REP FOR MORE INFORMATION. *While supplies last. Limited to 1 carton per participating store.

 

"Keep It Local" Pre-Order Shelftalkers (multiple designs)

 

DIY tags: 
Date: 
Tuesday, October 23, 2018

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