Planning and Executing Successful Book Festivals

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Thursday, June 21, 2018 1:00 PM to 2:00 PM EDT
Grand Chenier

A book festival can be an ideal vehicle to promote reading and literacy in your community. Booksellers intimately involved in festivals will explain how to get started with your own children’s or teen festival, including working in partnership with other local businesses and organizations, attracting authors and working with publicists, and garnering media attention.

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.







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