Gifts 201

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Wednesday, January 22, 2014 4:00 PM to 5:15 PM EST

If you already sell an array of gift and non-book items, you may need to take a look at reinvigorating your product mix to increase sales. From high-ticket items to catchy, impulse buys, the right mix can make a difference. Come prepared to discover some new items and to share ideas that have been a success for you.

Nancy Scheemaker, Northshire Bookstore (Manchester Center, VT); Daniel Goldin, Boswell Book Company (Milwaukee, WI); Stephanie Porter, Joseph-Beth Booksellers (Cincinnati, OH)

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