The 2023 Holiday Marketing Campaign

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The 2023 Holiday Marketing Campaign

The momentum of #TheFutureIsIndie campaign continues with our winter holiday shopping campaign: “The Future Is Indie, The Presents Are Now.” The campaign offers an uplifting reminder that the best presents are those that go beyond the material — the gift of an engaging story, the thrill of discovery, and the connection shared when exchanging a well-loved book.

  • Posters
  • Web banners
  • Social media graphics for Facebook/Twitter, Instagram and Insta Stories

Recommended text for newsletters and social media have also been provided (PDF below).

Be sure to make it clear to customers how they can shop with the store — whether in-store, online, or both, and whether that includes curbside pickup or delivery.

DIY tags: 
Handouts for Public: 
Date: 
Wednesday, October 25, 2023

About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

Contact

PRESS INQUIRIES: [email protected]

INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

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