Booksellers attending the 2021 Winter Institute (Wi16) this week should be sure to visit the Expo area to see some of the special offers available from publishers and business partners.
The button for the Expo area is on the left-hand side of the screen in the Hopin platform. The Expo schedule is as follows:
- Publisher booths: Thursday, February 18, from 9:00 a.m. to 6:15 p.m. ET
- Publisher and business partner booths: Friday, February 19, from 9:00 a.m. to 6:00 p.m. ET
- Business partner booths: Saturday, February 20, from 9:00 a.m. to 5:45 p.m. ET
In addition, publishers will be hosting a special open house event — featuring reps from more than 25 publishers in their Expo booths — on Thursday, February 18, from 1:30 p.m. to 3:20 p.m. ET.
Be sure to visit all the booths, as there are many more vendors than listed here. Additionally, booksellers should visit as many Expo booths as possible on all three days of Wi16 to win one of 15 $100 AmEx gift cards. Chances are increased by either getting on screen or speaking with a rep through the booth chat. Five gift cards will be awarded each day and will be announced in the event chat throughout the day.
Here are just some of the special offers on tap:
2020 Vision USA: Visit the booth to ask about a special Winter Institute offer.
ABA Advocacy: Stop by and say hello to ABA’s Advocacy Team, David Grogan and Molly Bond. We’re here to answer any questions booksellers have about the policy landscape, including antitrust issues and small business assistance (COVID-19 relief, etc.). We’d also love to hear from booksellers about what your needs and concerns are so we can best advocate on your behalf.
Above The Treeline/Edelweiss: Edelweiss is the platform where booksellers can learn about new titles, access review copies and reviews, and order from publisher sales reps. Edelweiss+Analytics is an affordable subscription module that allows stores to manage inventory efficiently and effectively by integrating store sales data into Edelweiss. The intro tier, Basecamp, is free for stores the first year. Edelweiss360 is a (free!) email marketing platform that enables stores to send targeted emails to customers in just minutes, increasing sales. Stop by to learn more about Edelweiss bookseller services.
Abrams Books: Visit the booth to ask about a special Winter Institute offer.
Annick Press: Print galley + Paper Bag Princess Day event kit contest!
Anthology: Visit the booth to learn about a special Winter Institute discount on software and configuration services.
Baker & Taylor Publisher Services: Direct special! Board books and puzzle books offers for Spring 2021! Choose from our publishers’ great line of board books for young readers, and Arcturus’ line of puzzle bestsellers
Bloomsbury: Connect with us about Bloomsbury Adult & Kids
Book Depot: Rick Mechelse or Patti Cooney will be available at the Book Depot booth throughout Wi16. We will be available to answer any of your questions and/or explain to you how bargain books can benefit your store. Book Depot has the largest selection of remaindered and bargain books in the industry and has been in operation for over 30 years. Between Rick and Patti, we have over 45 years of experience working for Book Depot and look forward to assisting you however we can.
Bookazine: Please stop by our virtual booth to chat about how we can help you streamline your inventory process! Representatives from our sales team will be on-hand to answer questions and share details on our services.
Booklog: Visit the booth to learn about a special Winter Institute discount on software.
Booksellers Insurance Program (Arrowhead General Insurance Agency, Inc.): Get a $25 gift card when you fill out our short form for a bookstore insurance quote (first 50 people). Meet Alonzo Dunn, business development leader, and Judi Yacovazzi, underwriter, who are happy to discuss your insurance needs and answer any questions you may have. The Booksellers Insurance Program (formerly LIBRIS) was created by ABA to provide insurance tailored to independent booksellers.
Bookshop: Please feel free drop by the Bookshop.org booth to have a meet and greet with Bookshop’s Partnerships Manager, Sarah High. Sarah can tell you more about what Bookshop offers for booksellers, how to get started on the site, and how to make the most of your Bookshop account. Feel free to email email@example.com for more information or to set up a call outside of Wi16 office hours.
Candlewick: Meet with Elise Supovitz, executive director of Independent Retail Sales, on Thursday from 9:00 a.m. to 10:30 a.m. ET and 1:30 p.m. to 3:20 p.m. ET. At other times, please enjoy a message from Newbery Medal-winning author Meg Medina and request an ARC of Merci Suárez Can’t Dance, Meg’s funny, moving follow-up to Merci Suárez Changes Gears, using the contact button.
Charlesbridge: Jordan Standridge and Jacqui Teruya will be in the booth to meet and greet any booksellers interesting in hearing about new titles in our Storytelling Math and Baby Loves series, or our new title from the wonderful Traci Sorell! Enter to win a set of our Spring 2021 books!
Constant Contact: Constant Contact is a trusted partner in helping small businesses and individuals work smarter. With all the tools you need to market your ideas, we make it easy to quickly and affordably build a professional brand online, attract customers, and sell more products — helping you achieve real results. Our booth will be staffed by Patrick Costa and Jason Kimmerer during the open hours to answer any online marketing related questions.
Dundurn: Chat with us and check out our titles in the galley room.
Edelweiss+ by Above the Treeline: Free trial of Edelweiss+Analytics (Basecamp) & Edelweiss360
Franklin Fixtures: An interactive, two-part merchandising workshop.
Hachette Book Group: Booksellers will learn more about HBG’s exciting forthcoming titles and have the opportunity to connect with publisher representatives.
HarperCollins (adult): On Day One, we’ll be running short videos on both the adult and children’s pages, with editorial staff highlighting some of our upcoming titles on the HaperVia, Amistad, and HarperCollins Children’s lists, with sales staff available to monitor the chat. On Day Two, we will have live representatives from the sales department available to talk to booksellers — a full schedule of author and staff events is posted in our Expo booth.
Ingram Content Group: Visit the Ingram Wholesale booth to learn more about Ingram’s indie-exclusive programs and services, and get the inside scoop on the latest updates Ingram has made to help make it easier for indie bookstores to do business. Join your Ingram reps Thursday, February 18, for informational sessions on ipage® (11:30 a.m. ET), Direct to Home (1:30 p.m. ET), and IngramSpark (4:30 p.m. ET), or visit the Ingram Wholesale booth to schedule a one-on-one chat with your rep. Ingram looks forward to seeing indie booksellers at Wi16!
Ingram Publisher Services (Indies for Indies): With over 600 independent publishers under our wing, Ingram is home to some of the most brilliant and beautiful books in the marketplace. We hope you’ll see why buyers consider us such a rich resource: our distribution companies offer an incredible breadth of subject matter and beautiful objects that infuse your stores with texture, diversity, and irresistible character. Stop by our virtual booth and chat with our delightful reps, browse our book selections, and enter to win a Wi17 scholarship!
IRT / IBID / WordStock (POS): The IRT – IBID – WordStock booth will be manned by representatives of each POS system to answer questions and hear suggestions. If you wish to make prior arrangements, we will make sure the right people are in the booth. The video is an introduction of the IndieCommerce integration we have completed with IBIDie. We can also discuss our plans for a partial integration using the WordStock POS system as well. Bookstores with an interest in the software are encouraged to stop anytime. We can arrange detailed presentations at mutually convenient times.
Libro.fm: Connect with the Libro.fm team! Members of our technology and marketing teams will be available to answer questions, onboard new bookstores, provide marketing tips/tricks, and collect any feedback or suggestions you’d like to share.
Macmillan: We will have two scheduled discussion sessions with our Author Events Team (one for beginners and one for experienced event coordinators!) and otherwise will be on hand all day to say hello, introduce ourselves, answer quick questions, pop into private video meetings, or schedule meetings.
Paz & Associates: All training materials are discounted for ABA members
Penguin Random House: Welcome new booksellers! This year, the Penguin Random House booth is dedicated to connecting with prospective booksellers, as well as booksellers interested in opening up new accounts.
Pinnacle HR LLC: All ABA members receive a discounted rate.
PubEasy (MVB US Inc.): Do you have questions about whether you should use Pubnet or Pubeasy? Or maybe both (many retailers do)? If you’re already a user, do you have nagging questions or a problem and want to see if you can get a quick answer? Interested in taking a quick look at the new Pubeasy? Come by our virtual booth to talk to our knowledgeable staff. We’re here to help! Visit the booth to learn about a special offer for free Pubnet registration.
Read Club Hub: Free signups for bookstores and customers.
Restless Books: Restless Books is offering booksellers a personalized, one-on-one galley session to discuss upcoming books, offering recommendations and the opportunity to select which galleys or backlist books they’d like us to send them. Preview our catalog here.
Scholastic: Please check out our rep pick titles, click the links to our Edelweiss catalog, and don’t forget to request galleys! Nikki Mutch, senior manager of field brand marketing, will be available during open booth hours to answer any questions you may have or to help you get started with Scholastic. You can also email her at firstname.lastname@example.org. We’ll also have a rotating roster of Scholastic publicists in the booth to answer questions about author events!
Shelf Awareness: Boost your email newsletter game! Neil and Kristianne will be on-hand at the virtual booth to walk through Shelf Awareness’ FREE customized newsletters for your bookstore and to answer your questions. The Pre-Order e-blast features upcoming titles for sale each month and the Shelf Awareness for Readers highlights new books, author interviews, and more. With links to your website, social media pages, and e-commerce, plus ways to customize content, we help you keep in touch with your bookstore customers. Write email@example.com to set up an appointment to talk with us.
Simon & Schuster: We’re excited to share this diverse, exciting, and timely list of spring and summer titles from a wide array of new and bestselling voices.
Sourcebooks: Visit the booth to ask about a special Winter Institute co-op offer.
The Booksellers Insurance Program by Arrowhead General Insurance Agency, Inc.: Get a $25 gift card with your insurance quote (through March 31).
University of Toronto Press: Visit the booth to ask about a special Winter Institute offer. Jane Kelly from University of Toronto Press will be available to discuss our new trade titles from our groundbreaking and innovative trade imprints: Aevo UTP — written by leading experts for intellectually curious readers, Aevo UTP books delve into the major issues facing today’s world; Rotman-UTP Publishing — business books from Rotman-UTP Publishing offer actionable insights for navigating today’s complex business environment; New Jewish Press — aims to bring the Jewish community together with strong, smart books that demand critical thinking and conversation.
W.G. Ellerkamp Co.: Visit the booth to ask about special offers on gift wrap and reusable totes.