Here, Kobo Writing Life U.S. Manager Christine Munroe talks about the bestselling authors that have encouraged their fans to check out the eRead Local incentive program.
During the program, which runs through November 29, indie bookstores affiliated with Kobo will earn $5 per new Kobo customer acquired, and each of those new customers will receive a $5 Kobo credit. In addition, bookstores that acquire 100 new customers or more will earn a chance to win an in-store event with a bestselling author.
Learn more about the program here.
Kobo put the word out about eRead Local to our bestselling authors, and they have come out in force to help share information and links with all of their fans via social media. Authors have reached over 400,000 readers and counting on Twitter alone!
Michael Connelly, Bella Andre, Melissa Foster, and Diane Capri are just a few of the authors hashtagging #ereadlocal and reminding their fans to buy their eBooks through their local bookstore.
We’ve made it as easy as possible for authors to spread the word by putting together tweet-ready posts on our blog.