This January, the American Booksellers Association is presenting two education sessions focusing on how booksellers can partner with libraries and schools. The first session, which took place the afternoon of Wednesday, January 13, looked at building a strong relationship with school librarians to boost institutional sales. Booksellers can watch a recording of the event in the Education Resources section of BookWeb.
Booksellers can still sign up for the second session:
Wednesday, January 27, at 2:00 p.m. ET: Planning Your Book Fair: The Basics for In-school, In-store, and Online Planning Success
Book fairs can be a profitable undertaking for a bookstore, but for those who have yet to launch a fair or who are new to them, the task can be overwhelming. As a continuation of the ABC Group’s virtual education session “Building School Partnerships: Your Librarian, Your Friend,” this session will feature booksellers with established relationships with their local school districts who will share how to build a realistic timeline for a book fair, manage bookstore and school expectations based on a school’s needs, and create a checklist to ensure the fair goes off without a hitch, whether it’s in-person or online. Register here.