December White Box Coming Full of Great Things

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Keep watch for the December white box mailing, which should start arriving at stores by mid-week. Among the goodies:

  • The Comfort & Consolation Book Sense 76 Top Ten pad
  • The New Yorker "Booked for the Holidays" insert plus a sheet of highlighted titles that can be photocopied and used as a bag stuffer or a flier to give to customers, as well as an ISBN checklist/order form for store use (The sheet of highlighted titles can also be downloaded here.)
  • An FAQ sheet for the Book Cash program
  • A CD from Doug Hall, author of Jump Start Your Business Brain (F&W), with highlights from the book (Hall will be one of the panelists at the ABA Business Lunch at BEA.)
  • A beautiful four-color poster from Ten Speed Press for their title Long May She Wave: A Graphic History of the American Flag
  • Plus lots of galleys for winter and early spring titles
  • Plus a folder full of sell sheets, shelf talkers, publisher offers, and two very special thank you letters to booksellers from authors chosen for Book Sense 76 in 2001