In addition to the many programs ABA offers its members, the Association has developed affinity partnerships with vendors that offer discounted products, services, and business opportunities. For the latest news and updates from ABA’s affinity partners, see Bookselling This Week.
2020 Vision USA • Above the Treeline/Edelweiss • Booksellers Insurance Program • Bookshop • Biblio • Chico Bag Company • Crowdcast • Constant Contact Email Newsletters • Eventbrite • Gravity Payments • Hummingbird Digital Media • Kobo • Libro.fm • PartnerShip • Paz & Associates Bookstore Training Group • Publishers Weekly • Satisfactory Printing • Transport Specialties International • W.G. Ellerkamp
2020 Vision USA designs stylish, eco-friendly and affordable readers that are used by book lovers everywhere. They are available online at 2020VisionUSA.com and in boutiques and bookstores throughout the U.S. and abroad. Most importantly, 2020 has kept the incredible, personal customer service that founder Phil Meyer started more than 20 years ago, as evidenced by one glowing review after another.
In addition to a longstanding commitment to customer service, 2020 Vision looks to give their customers the opportunity to look good and feel good while staying on top of the latest technology and lifestyle trends to better serve the community. 2020 Vision USA is a brand with an innovative mindset and a desire to promote social engagement and positive change in the areas that are directly related to the business, including giving back to charitable organizations, promoting eye-care protection and education and supporting conservation and free speech. In fact, 2020 Vision USA donates a portion of their profits on behalf of ABA member bookstores to support freedom of speech through ABFE, the American Booksellers for Free Expression.
In addition, ABA bookstore members receive special discounts from 2020 Vision USA and you are encouraged to contact Denise Foster at email@example.com or 214-769-2227 to learn more. We look forward to “seeing you!"
Above the Treeline creates web-based products that help booksellers connect with books. Treeline Analytics Inventory Management System is a web-based system designed to help bookstores improve finances by optimizing inventory selection and turns. Among its many benefits, it allows booksellers to spot sales trends and to measure store performance. The setup fee is waived for ABA members setting up new accounts, and all ABA members receive 10% off the standard monthly fee. Some key benefits of Treeline Analytics include:
ATL also offers Edelweiss Interactive Publisher Catalogs, an online, interactive, cross-publisher catalog service that supplements or replaces traditional hard-copy publisher catalogs. For a summary and details about Edelweiss, visit the ATL website. To learn more about getting started with Edelweiss, visit the Knowledge Base page. To learn more about Above the Treeline tools, contact Joe Foster (firstname.lastname@example.org). For Edelweiss inquiries, write to email@example.com.
You sell books. The Booksellers Insurance Program (formerly Libris) covers them – and you – with insurance specialized for independent bookstores by insurer QBE. Formed by ABA in 1997, we provide affordable business insurance protection for its booksellers and the loss exposures you face:
Work with your agent, or directly with us at firstname.lastname@example.org.
Insurance coverage that fits you like a book jacket.
Bookshop is an online platform with an explicit mission to promote and financially support the bricks-and-mortar bookselling community. Created as a B-Corp, Bookshop provides online customers who are not currently buying books on indie bookstore sites an easy-to-use platform that features one-click purchasing; a clear, intuitive interface; and fast shipping (fulfillment is handled by Ingram).
Booksellers can participate in Bookshop in two ways:
Sign up to be a partner: 10 percent of every sale on Bookshop goes to ABA member bookstores that opt in as partners; these funds are divided evenly among participating bookstores nationwide and dispersed by Bookshop every six months. To be eligible for the pool payout, stores must be ABA members with a physical location (this includes semi-permanent pop-ups and mobile stores). Online and events only businesses are not eligible. There are no other requirements, and there is no fee to become a partner.
Sign up to be an affiliate: Affiliate stores that sell books online using Bookshop (by sharing Bookshop links on social media, in email newsletters, or on their websites) earn 30 percent commission on any sales they generate. All orders are fulfilled through Ingram, and Bookshop handles the inventory, fulfillment, shipping, customer service, and returns. Affiliate stores are also listed on Bookshop’s store finder on Bookshop.org. To be eligible for the 30 percent affiliate rate, stores must be ABA members with a physical location (this includes semi-permanent pop-ups and mobile stores). Online and events only businesses are not eligible.
Stores should email Bookshop’s Sarah High to sign up for the partner or affiliate programs, or to find out more about Bookshop and its regular bookseller forum.
Biblio.com is an online marketplace that specializes in used, rare, and out-of-print books. Its white-label affiliate program with ABA enables member stores to give their website visitors instant access to millions of these titles, from more than 5,000 sources, via a customized co-branded portal. Biblio provides all of the banners and search boxes to put on your site, and your customers visit a co-branded version of Biblio with links to your website. For information and sign-up, a Biblio FAQ page may be found here. ABA members can visit http://www.biblio.com/app/affiliate/aba_signup.
ChicoBag provides fun, unique and eco-friendly bags in all shapes and sizes with various fabric options including the ChicoBag rePETe, which is manufactured from 99% recycled content. Every ChicoBag features an attached carrying pouch with clip for taking the bag anywhere. Customers love that they can fit a ChicoBag into their pocket, purse or clipped to their backpack, so they can always have a bag on hand. When open, ChicoBags are full-size shopping bags, totes and other bag styles that are incredibly durable, machine washable and come with a manufacturer warranty.
Member bookstores save 5% off and a free display on their first standard order of ChicoBags.
Member bookstores save 10% on all custom printed ChicoBags with your bookstore’s logo.
Crowdcast is a live video platform for webinars, Q&As, courses, concerts, and online conferences.
ABA member booksellers will receive 20 percent off for 12 months on any of the plans that they choose when signing up for Crowdcast; booksellers can visit this page on BookWeb to access the special link that will grant their store the discount (booksellers will need to be logged in to BookWeb to see the link).
Stores that are already on the platform can use the discount going forward; booksellers are encouraged to contact Crowdcast to apply the coupon to their account.
Questions can be sent to email@example.com or through the Support Center chat feature when logged into Crowdcast.
Constant Contact makes communicating with customers easy and measurable. Constant Contact manages every aspect of an email campaign, from creation to mailing to customer support. ABA Regular bookstore members receive an annual rebate based on average monthly usage.
For more information about the benefits of using Constant Contact, refer to this PDF that reviews how permission-based email can help you to stay connected to your customers. This one page customer support PDF provides tips and support designed for ABA members. Additional downloadable resources from Constant Contact are 10 Easy Ways to Build an Effective Email List and 10 Truths for Creating Almost Perfect Subject Lines.
Sign up for the program to take advantage of the ABA rebate. (Note – this link must be used in order to participate in the rebate program.)
To move your account to the ABA rebate program, email email partner support directly at partnersupport@
ABA has established a partnership with Eventbrite, a sophisticated event technology service that allows members to manage ticket sales for their store’s events. ABA members will have access to a substantial Eventbrite discount and customer support via email and phone. ABA members will also receive a one-hour onboarding session with an Eventbrite representative.
Eventbrite allows event-holders to set up an event page in minutes, offer multiple ticket options, and learn more about their ticket-buying community with customized questions. In addition, event-goers can purchase tickets directly on stores’ websites and social media pages. Booksellers who have an existing account with Eventbrite can easily migrate to the new members-only program to take advantage of lower rates and enhanced customer support and training.
To get started, ABA member booksellers should fill out this form. Once the form has been submitted, Eventbrite’s Jorge Portillo will be in contact with more details.
In September 2020, Eventbrite announced new discounted ticket options for ABA members. Log in to BookWeb to see more here.
ABA is partnering with Gravity Payments to offer credit card processing services to bookstore members. Gravity Payments, which came recommended by several booksellers, is led by CEO Dan Price, who launched the company because he saw independent businesses being overcharged and underserved by their credit card processors. Through Gravity Payments, Price decided to lower costs, be completely transparent, and provide better service for his community. Today, Gravity Payments has served more than 20,000 independent businesses in the U.S.
Gravity Payments offers 2.4% + 23 cents per online transaction for IndieCommerce and IndieLite stores (booksellers that use alternative, compatible platforms are eligible for the same rate) and .11% (11 basis points) + 6 cents per transaction plus interchange for in-store transactions. This is a three year contract, with a $250 penalty for early cancellation.
Note: ABA’s contract with Chosen Payments has expired.
Established in 2014, Hummingbird Digital Media offers a free, turnkey e-book and audiobook retailing platform that allows bookstores, publishers, media, nonprofits, and bloggers to have their own branded and customizable storefront for customers to discover, purchase, and download e-books and audiobooks. Hummingbird also offers an app for reading and listening.
ABA members interested in selling ebooks can join the Kobo eReading program and offer their customers more than six million titles. ABA members share in the revenue on every sale. Learn more about the Kobo program here.
Start selling immediately with no inventory • No up-front costs, fees, or technical expertise required • Digital audiobooks play on all devices • Excellent support for you and your customers • Sales of digital audiobooks up 34% in 2015. Find out more about the Indie Partner program. Take Libro.fm for a test drive and shop from the list of partner stores. Ready to get started? Contact Mark Pearson at firstname.lastname@example.org.
For all the details, visit www.bookweb.org/librofm.
ABA Shipping Program, managed by PartnerShip. Whether your shipment is going across the country or across the world, you’ll ship smarter with this free ABA member benefit.
Enroll in the ABA Shipping Program today to start saving. For members who are already using the program, but don’t have the current FedEx discounts, make sure you re-enroll to receive the improved pricing. If you have any questions about using the program or would like a quote, contact PartnerShip.
Booksellers can learn more about taking control of inbound shipping in this short video featuring the ABA Shipping Program managed by PartnerShip.
Are your hopes and dreams related to owning a bookstore? Whether you want to learn how to start a bookstore, buy an existing store, or simply want to become more proficient at running a sustainable bookstore business, Paz & Associates' bookstore workshops and training guides are the best way to lay the foundation for your success. If you need one-to one help with business plans, bookstore design, inventory selection, newsletter marketing, retail management, or business valuations, call Paz at 904-277-2664 or visit their website. ABA members receive a $200 discount on tuition for the Owning a Bookstore workshop, and a 20% discount on the Opening a Bookstore Essential Planning Guide.
Publishers Weekly is offering ABA Regular and Provisional member booksellers a free one-year subscription, a $289 value, which includes 51 print and digital issues, additional special issues, and premium online access at publishersweekly.com. As part of the free subscription, booksellers are eligible to access premium subscriber content at PW and to add free digital subscriptions for up to three of their colleagues. ABA members may subscribe, renew, or add colleagues to their Publishers Weekly subscription at any time during the year. Customer service is available 5:00 a.m. to 5:00 p.m. Pacific, Monday through Friday, at (818) 487-2069, or anytime at email@example.com. Booksellers are asked to include their account number in any correspondence.
Satisfactory Printing is a locally owned and operated screen printing and design shop based in Athens, Georgia. The company offers complimentary graphic design with each order for T-shirts, tote bags, hats, enamel pins, patches, or just about any type of merch needed.
Booksellers are invited to reach out to Satisfactory Printing to set up a free custom online shop through which to sell products directly to customers. “Just pick your merch, promote your sale, and we'll do the rest,” says Satisfactory Printing.
Supplier of IndieBound natural kraft recycled bags, with or without store customization, as well as reusable totes, biodegradable plastic bags, and specialized gift wrap for bookstores. ABA members receive a 25% discount on shipping.
Biodegradable Plastic Bags
These environmentally-friendly plastic bags offer an inexpensive alternative to paper bags.
Recycled Paper Shopping Bags
Natural kraft recycled bags with IndieBound designs. Optional customization with your store logo is available.
Order from W.G. Ellerkamp Contact: Jack Ellerkamp, firstname.lastname@example.org or call 800-805-0012 or 603-924-4000. Remember to mention that you are a member of ABA.