Marketing Meetup - Open Conversation

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Date: 
Thursday, January 6, 2022 1:00 PM EST
End: 
Thursday, January 6, 2022 2:00 PM EST

This session will not have any specific guest speakers. Instead, booksellers are invited to partake in an open conversation about what marketing ideas worked and didn't work last year, marketing plans for the upcoming year, marketing meetup topics that stores benefited from last year, and what booksellers might like to see covered during the 2022 line up.

Booksellers interested in attending should use the sign-up form at the bottom of the ABA Meetups page to join the appropriate mailing list. A few hours before each event, ABA will send the meeting link to those who have signed up for the mailing list.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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