Introduction to Social Media: Creating Effective Social Media Campaigns to Unlock Your Bookstore's Potential

Printer-friendly versionPrinter-friendly version
Thursday, April 6, 2017 2:20 PM to 3:20 PM EDT
Washington

Between numerous social media platforms, such as Twitter, Facebook, and Instagram, developing an effective social media presence can be a bit overwhelming. In this 101 session, bookstore social media managers will teach attendees how to unlock their social media intuition, discover a world of new customers, and even sell in-store stock by organizing creative campaigns and effectively marketing promotions and events.

  • Nicole Brinkley, Oblong Books (Rhinebeck, NY)
  • Sami Thomason, Square Books Jr. (Oxford, MS)
  • Catherine Cusick, American Booksellers Association (Moderator)
     

About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

Contact

PRESS INQUIRIES: [email protected]

INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

Copyright 2024 American Booksellers Association. BookWeb is a registered trademark of ABA.
Privacy Policy, Cookie Policy, Accessibility Statement

 

Follow ABA