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Spread the word about Indies First on November 26 with new downloadable posters for display. Looking for more ways to prepare for Indies First? Check out these marketing and promotion tips for both in-store and online messaging through your community network and resources.

Below are downloadable marketing assets for use in promoting pre-orders for The Vermillion Emporium by Jamie Pacton. Use these assets in-store and on social media to help capture valuable pre-order sales.

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Here are some updated social media assets that highlight reasons to shop with indie bookstores. Share these assets with your followers using the hashtags #BoxedOut and #ShopIndie.

Below are downloadable marketing assets for use in promoting pre-orders for Wombat Said Come In by Carmen Agra Deedy, illustrated by Brian Lies. Use these assets in-store and on social media to help capture valuable pre-order sales.

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In response to the growing attacks on books across the country, the American Booksellers for Free Expression (ABFE) has organized a petition for independent booksellers and their customers to collectively condemn book banning and offer support to schools and libraries. Please share the petition with your bookselling colleagues to maximize its impact!

Decoding the P&L for Booksellers, Managers, and Owners was presented at the Fall 2022 Regional Shows.

A bookstore’s profit and loss statement (P&L) is a critical tool for evaluating a store’s overall performance. Join ABA staff on a walk-through of a bookstore P&L statement as we lay a groundwork for understanding bookstore financials, decode individual line items to identify opportunities for improved profitability, discuss how to use ABA’s ABACUS Report, and consider ways to share financials with staff in a meaningful and cooperative manner.

For logged in ABA member booksellers, below are downloadable assets for use in creating Indies Introduce displays in store including:

• Winter/Spring 2023 Indies Introduce Promotional One Sheet
• Excel Grid of Winter/Spring 2023 Indies Introduce Titles
• Indies Introduce Logos

Back to main Indies Introduce page.

September/October's Kids' Next List top pick is The Door of No Return by Kwame Alexander. Share these assets on social media letting your customers know they can purchase this title at your store!

Below are downloadable marketing assets for use in promoting pre-orders for The Trouble with Robots by Michelle Mohrweis. Use these assets in-store and on social media to help capture valuable pre-order sales.

Back to Pre-Order Calendar