Marketing Meetup - Edelweiss 360

Marketing Meetup - Edelweiss 360 (February 27, 2020)

Edelweiss360 is a new service that allows booksellers to efficiently craft and send store-branded, personalized emails to customers based on individual purchase behavior and staff knowledge of customers. In addition to driving foot traffic to stores, this new service aims to expand a store’s online ordering and pre-ordering capabilities to better compete with large online retailers. In this session bookseller attendees will hear from John Rubin, CEO & New Product Development Director about how Edelweiss360 works and have the oppourtunity to ask any questions.

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Marketing Meetup - Edelweiss360

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